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Adam Azor | Your game plan for the end of third-party cookies | CMO Convo
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2024 is set to be the year that marketers finally bid farewell to third-party cookies. But what comes next?
Adam Azor, EVP of Global Marketing at Sportradar, joins us to share his insights on how the marketing landscape will look when there's no more third-party cookies, and what you need to be prepared.
Adam believes this is going to be one of the biggest shake-ups the industry has ever seen, but he has excellent advice on how you can change the challenges of this brave new world into success.
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