The Art & Science of Coaching - Shahid Nizami - Coach2Scale - Episode # 004

Coach2Scale: How Modern Leaders Build A Coaching Culture

Today’s guest is a senior sales leader with a passion for embracing and cultivating budding leaders. He has spent decades helping both SMBs and massive enterprises to grow. Shahid Nizami is a Thinkfluencer for Tigerhall, a Certified Coach, and a Member of the International Coaching Federation. Shahid and Host Matt Benelli discuss the importance of asking rather than telling, how to empower sales teams to grow, and the pivotal role effective feedback has in fostering continuous improvement.

Takeaways:

• During the interview process, assess whether candidates are coachable by gauging their willingness to adapt, learn, and accept feedback. Look for their growth mindset and openness to improvement.
• Transition from being a hands-on manager to a coach by focusing on asking questions rather than providing answers. Encourage your team to think critically, solve problems independently, and take ownership of their growth.
• Allow your team to make mistakes and view failures as learning opportunities. Create an environment where reps feel safe to take risks, knowing that they can learn from their experiences.
• Regularly conduct debrief sessions after sales calls to help reps analyze their performance. Ask guiding questions that encourage self-assessment and critical thinking, fostering continuous improvement.
• Consistently follow up on coaching principles to ensure that reps are integrating them into their sales process. This reinforcement helps develop desired behaviors and reinforces growth-oriented practices.
• Demonstrate your commitment to growth by continuously learning and developing yourself. Seek out opportunities for personal development, such as training courses or new hobbies, to inspire your team.
• Cultivate curiosity as a coaching tool. Encourage your team to explore the "why" behind their actions, decisions, and strategies, fostering deeper understanding and critical thinking.

Quote of the Show:

• “Coaching is a win-win tool for any company.” - Shahid Nizami

Links:

• LinkedIn: https://www.linkedin.com/in/shahidnizami/
• Twitter: https://twitter.com/shahidnizami
• Tigerhall website: https://tigerhall.com/

Ways to Tune In:

• Spotify: https://open.spotify.com/show/0Yb1wPzUxyrfR0Dx35ym1A
• Apple Podcasts: https://podcasts.apple.com/us/podcast/coach2scale-how-modern-leaders-build-a-coaching-culture/id1699901434
• Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2NvYWNoMnNjYWxlLWhvdy1tb2Rlcm4tbGVhZGVycy1idWlsZC1hLWNvYWNoaW5nLWN1bHR1cmU
• Amazon Music: https://music.amazon.com/podcasts/fd188af6-7c17-4b2e-a0b2-196ecd6fdf77
• Podchaser: https://www.podchaser.com/podcasts/coach2scale-how-modern-leaders-5419703
• YouTube: https://www.youtube.com/@Coach2Scale

CoachEm™ is the first Coaching Execution Platform that integrates deep learning technology to proactively analyze patterns, highlight the "why" behind the data with root causes, and identify the actions that will ultimately improve business results going forward. These practical coaching recommendations for managers will help their teams drive more deals, bigger deals, faster deals and loyal customers. Built with decades of go-to-market experience, world-renowned data scientists and advanced causal AI/ML technology, CoachEm™ leverages your existing tech stack to increase rep productivity, increase retention, and replicate best practices across your team.

Learn more at coachem.io