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Ryan Pitcheralle: Search Result + Metrics Evolution

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Manage episode 231552104 series 2496422
Content provided by Martha van Berkel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Martha van Berkel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this interview with Ryan Pitcheralle, Ryan shares his observations about how the features and results in search engine result pages have moved from being link-based to being powered by a structured data set. A self diagnosed "search nerd" he also shares how the metrics are changing as a result of these new search experiences. Ryan touches on Discover, re-using structured data in analytics, and specific examples to support these changes.
  continue reading

8 episodes

Artwork
iconShare
 
Manage episode 231552104 series 2496422
Content provided by Martha van Berkel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Martha van Berkel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this interview with Ryan Pitcheralle, Ryan shares his observations about how the features and results in search engine result pages have moved from being link-based to being powered by a structured data set. A self diagnosed "search nerd" he also shares how the metrics are changing as a result of these new search experiences. Ryan touches on Discover, re-using structured data in analytics, and specific examples to support these changes.
  continue reading

8 episodes

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