Ep. 6 - Merchandising is the First Step in Marketing
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Kyle Mountsier and Art Dessein talk a little vendor relationship management and really jump into how vehicle merchandising is the first step to marketing. Art draws a comparison to college 'shopping' as being similar to the car buying process and how we have to realize the place in the funnel customers are at. You will not want to miss this one! Join the conversation! Follow Art: https://www.linkedin.com/in/arthurdessein/ Follow Kyle: https://www.linkedin.com/in/kylemountsier/ Follow Contagious: contagiouspodcast.com https://www.linkedin.com/company/contagious-pod/ https://twitter.com/Contagious_Pod https://www.instagram.com/contagious_pod/ https://www.youtube.com/channel/UCCaK4-R3bYBVexii-KF3EtA
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