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Is This When Accountants Start Taking Freshbooks Seriously?

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Manage episode 380280491 series 2907093
Content provided by CPA Trendlines. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CPA Trendlines or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Twyla Verhelst explains 'collaborative accounting.'
With Seth Fineberg
At Large for CPA Trendlines
FreshBooks is taking another step to evolve from being a cloud-based invoicing solution for gig workers to being more strongly considered a true accounting solution that accountants could use to collaborate with clients as their business needs evolve.

“We are definitely in this flow of evolving the platform to support accountants better," Twyla Verhelst, head of FreshBooks’ accountant channel, tells CPA Trendlines' Seth Fineberg. "We now have an accountant hub, which we will continue to add to and a robust roadmap, one in which we’re building from a place of [asking] accounting partners what do you need?”
More show notes here: https://cpatrendlines.com/2023/10/18/twyla-verhelst-freshbooks-collaborative-accounting-will-freshbooks-finally-be-embraced-by-more-accountants/

  continue reading

152 episodes

Artwork
iconShare
 
Manage episode 380280491 series 2907093
Content provided by CPA Trendlines. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CPA Trendlines or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Twyla Verhelst explains 'collaborative accounting.'
With Seth Fineberg
At Large for CPA Trendlines
FreshBooks is taking another step to evolve from being a cloud-based invoicing solution for gig workers to being more strongly considered a true accounting solution that accountants could use to collaborate with clients as their business needs evolve.

“We are definitely in this flow of evolving the platform to support accountants better," Twyla Verhelst, head of FreshBooks’ accountant channel, tells CPA Trendlines' Seth Fineberg. "We now have an accountant hub, which we will continue to add to and a robust roadmap, one in which we’re building from a place of [asking] accounting partners what do you need?”
More show notes here: https://cpatrendlines.com/2023/10/18/twyla-verhelst-freshbooks-collaborative-accounting-will-freshbooks-finally-be-embraced-by-more-accountants/

  continue reading

152 episodes

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