Hanging with American Handcrafted's Allison Garafalo

Craft Hangout

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3+ y ago 40:03

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Have you ever exhibited or attended a trade show? Did you ever wonder how the magic happens behind the scenes? Today's guest is Allison Garafalo, Show Director for the American Handcrafted® show and Sales Director for the Handmade® Collection at NY NOW®. Allison strives to create value for the thousands of makers that exhibit in her shows. Her passion is finding new makers to coach and mentor so that they find success in exhibiting. She's figured out ways to connect the handmade world with buyers seeking to purchase special and unique handmade items, even during pandemic timing. Allison shared her career journey, hot trends, best practices, and so much more.

Check out Allison's shows online:

Websites:

https://americanhandcraftedshow.com/

https://nynow.com/

Instagram:

@AmericanHandcrafted

@ny_now

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