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What is a Marketing Plan?
Manage episode 318564930 series 3002899
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What is a marketing plan? It is the tactical or action plan of what you should do to implement your marketing strategy. There are things you should consider within when executing the marketing plan:
- Identifying the target market
- What is your value proposition
- Does it align with the business objective
- Know your budget and resources
- Measure and Optimize
Additionally, it is important to consider what channels you should be investing in.
Resources:
Online course Information: The Marketing Strategy
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