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Change is Here - More is Coming…Are You an Adaptive Dealership?
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Doing things the way you've always done them is not a great strategy when change is constant. Dennis Ephlin, Automotive Partner with IBM, shares a number of the changes he sees coming in the automotive industry and how customer experience will become your dealership's unique value proposition. Dennis talks about how every process, engagement, and guest experience needs to be a dealership's North Star.
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