How To Build A Real Personal Brand Online


Manage episode 232051443 series 2458248
By Dan Lok. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

High-ticket income skills. My red suit. My Bentley. Honey green tea. Who do these things remind you of?

It took time for people to associate me with high-ticket sales and my Boss in the Bentley series. Building up a brand doesn’t happen overnight. A lot of people ask me, “How do I build a personal brand online around my expertise or my hobby?”

A personal brand is about more than being famous like Paris Hilton or Kim Kardashian. Take a look at some of the biggest personal brands in the world today: Michael Jordan, Floyd Mayweather, Martha Stewart, and George Foreman Grill.
They built their brand around either their skill, their performance, or their excellence. They’re known for something.

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323 episodes