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Beyond the Logo: Angelo Ponzi on Comprehensive Branding Strategies

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Manage episode 380113239 series 3476158
Content provided by Jevon Wooden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jevon Wooden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Design Your Life & Business - The Leaders Podcast, host Jevon Wooden chats with Angelo Ponzi, President & Founder of Craft.

Join them as they:

  • Delve into how data can have so much power over a business
  • Explore exactly what branding is and how it’s more than just a logo
  • Explain why you need a blueprint in order to succeed in marketing
  • And much more!

Angelo is a marketing and branding strategist with 25+ years of agency, client-side, and consulting experience. Angelo works with small to enterprise companies as their Fractional Chief Marketing Officer to define market opportunities and develop competitive profiles, audience personas, brand realignment, and strategies to integrate marketing plans that help businesses compete in an ever-changing marketplace.

At Craft, he focuses on three strategic pillars for success: Insights, Brand, and Plan to develop effective and efficient programs for building enduring brands and sustainable business growth.

If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.
Design Your Life And Business: The Podcast For Leaders is brought to you by BrightMind Consulting Group CEO Jevon Wooden
Design Your Life And Business: The Podcast For Leaders is handcrafted by our friends over at: fame.so
  continue reading

64 episodes

Artwork
iconShare
 
Manage episode 380113239 series 3476158
Content provided by Jevon Wooden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jevon Wooden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Design Your Life & Business - The Leaders Podcast, host Jevon Wooden chats with Angelo Ponzi, President & Founder of Craft.

Join them as they:

  • Delve into how data can have so much power over a business
  • Explore exactly what branding is and how it’s more than just a logo
  • Explain why you need a blueprint in order to succeed in marketing
  • And much more!

Angelo is a marketing and branding strategist with 25+ years of agency, client-side, and consulting experience. Angelo works with small to enterprise companies as their Fractional Chief Marketing Officer to define market opportunities and develop competitive profiles, audience personas, brand realignment, and strategies to integrate marketing plans that help businesses compete in an ever-changing marketplace.

At Craft, he focuses on three strategic pillars for success: Insights, Brand, and Plan to develop effective and efficient programs for building enduring brands and sustainable business growth.

If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.
Design Your Life And Business: The Podcast For Leaders is brought to you by BrightMind Consulting Group CEO Jevon Wooden
Design Your Life And Business: The Podcast For Leaders is handcrafted by our friends over at: fame.so
  continue reading

64 episodes

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