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#69: Retail Media; wat is het en zet je het slim in?

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Content provided by Adwise - Your Digital Brain. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adwise - Your Digital Brain or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Je doelgroep bereiken gaat verder dan adverteren in Search of op Social Media. Google, Meta, Social platforms en Websites zijn niet langer de enige touchpoints die dicht op het aankoopmoment zitten. Daarmee verandert de basis van performance marketing. Én er is een nieuwe categorie die hard groeit: Retail Media. En daarvoor zitten bij ons aan tafel Steven Bodde, Senior Account Director met als specialisatie Commerce & Retail en Pauline Prijs - Van Miert, Head of Display & Paid Social bij Adwise.

Hosts: Jeroen Roozendaal, Daan Loohuis
Gasten: Steven Bodde, Senior Account Director met als specialisatie Commerce & Retail en Pauline Prijs - Van Miert, Head of Display & Paid Social

Shownotes: ⁠⁠https://www.adwise.nl/podcast/⁠

Volg Adwise ook via:
𝗪𝗲𝗯𝘀𝗶𝘁𝗲: ⁠https://www.adwise.nl/⁠
𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: ⁠https://www.instagram.com/adwise_yourdigitalbrain/⁠
𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸: ⁠https://www.facebook.com/adwiseyourdigitalbrain/⁠
𝗧𝘄𝗶𝘁𝘁𝗲𝗿: ⁠https://twitter.com/Adwise_BV⁠
𝗧𝗶𝗸𝗧𝗼𝗸: ⁠https://www.tiktok.com/@adwise_yourdigitalbrain⁠
𝗦𝗽𝗼𝘁𝗶𝗳𝘆: ⁠https://open.spotify.com/show/4Re2zSXY4wtYhJggC4qg1m⁠

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170 episodes

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Manage episode 415516042 series 2398281
Content provided by Adwise - Your Digital Brain. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adwise - Your Digital Brain or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Je doelgroep bereiken gaat verder dan adverteren in Search of op Social Media. Google, Meta, Social platforms en Websites zijn niet langer de enige touchpoints die dicht op het aankoopmoment zitten. Daarmee verandert de basis van performance marketing. Én er is een nieuwe categorie die hard groeit: Retail Media. En daarvoor zitten bij ons aan tafel Steven Bodde, Senior Account Director met als specialisatie Commerce & Retail en Pauline Prijs - Van Miert, Head of Display & Paid Social bij Adwise.

Hosts: Jeroen Roozendaal, Daan Loohuis
Gasten: Steven Bodde, Senior Account Director met als specialisatie Commerce & Retail en Pauline Prijs - Van Miert, Head of Display & Paid Social

Shownotes: ⁠⁠https://www.adwise.nl/podcast/⁠

Volg Adwise ook via:
𝗪𝗲𝗯𝘀𝗶𝘁𝗲: ⁠https://www.adwise.nl/⁠
𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: ⁠https://www.instagram.com/adwise_yourdigitalbrain/⁠
𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸: ⁠https://www.facebook.com/adwiseyourdigitalbrain/⁠
𝗧𝘄𝗶𝘁𝘁𝗲𝗿: ⁠https://twitter.com/Adwise_BV⁠
𝗧𝗶𝗸𝗧𝗼𝗸: ⁠https://www.tiktok.com/@adwise_yourdigitalbrain⁠
𝗦𝗽𝗼𝘁𝗶𝗳𝘆: ⁠https://open.spotify.com/show/4Re2zSXY4wtYhJggC4qg1m⁠

  continue reading

170 episodes

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