The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Prince Kumar Singh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Prince Kumar Singh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Creating Powerful Stories to Sell Your Product with Karl Pontau
Manage episode 340815406 series 2919944
Content provided by Prince Kumar Singh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Prince Kumar Singh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
To capture an audience’s attention, you need an interesting story. The truth is that any story can be interesting if it’s told correctly. Similarly, any story can be a bore if told incorrectly.
To help us understand the power of creating stories to sell products, we had Karl Pontau, owner of Squash and Stretch Productions in our recent episode. He helps companies who want to have a big impact on their communities attract more of their best clients and employees with engaging, empathetic stories.
Know more about him and his organization at https://squashandstretch.net
74 episodes
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Manage episode 340815406 series 2919944
Content provided by Prince Kumar Singh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Prince Kumar Singh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
To capture an audience’s attention, you need an interesting story. The truth is that any story can be interesting if it’s told correctly. Similarly, any story can be a bore if told incorrectly.
To help us understand the power of creating stories to sell products, we had Karl Pontau, owner of Squash and Stretch Productions in our recent episode. He helps companies who want to have a big impact on their communities attract more of their best clients and employees with engaging, empathetic stories.
Know more about him and his organization at https://squashandstretch.net
74 episodes
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Similar to Digital Marketing Gyaan
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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…
continue reading
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…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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…
continue reading
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…
continue reading
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continue reading
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