The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Ep 64 Digital Marketing Trends & Skills You Need to Know About in 2023 (EC Mixed)
MP3•Episode home
Manage episode 375073566 series 2177034
Content provided by Dawn McGruer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dawn McGruer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we're talking all about key digital marketing trends and essential skills for 2023.
We dissect the rise of TikTok and its potential impact on your marketing strategy, along with other social media platforms.
Curious about the real deal behind influencer numbers?
We debunk the world of vanity metrics and stress the importance of authentic engagement.
So let's future-proof your marketing game together.
Here are the highlights:
(3:56) The importance of personalisation and personalised marketing.
(4:40) The importance of building an authentic audience
(9:30) AI and automation are transforming the world of digital marketing.
(13:42) The digital marketing skills that professionals need.
Connect with Dawn:
Visit our Website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today! - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group -
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter- https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/
…
continue reading
We dissect the rise of TikTok and its potential impact on your marketing strategy, along with other social media platforms.
Curious about the real deal behind influencer numbers?
We debunk the world of vanity metrics and stress the importance of authentic engagement.
So let's future-proof your marketing game together.
Here are the highlights:
(3:56) The importance of personalisation and personalised marketing.
(4:40) The importance of building an authentic audience
(9:30) AI and automation are transforming the world of digital marketing.
(13:42) The digital marketing skills that professionals need.
Connect with Dawn:
Visit our Website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today! - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group -
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter- https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/
89 episodes
MP3•Episode home
Manage episode 375073566 series 2177034
Content provided by Dawn McGruer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dawn McGruer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we're talking all about key digital marketing trends and essential skills for 2023.
We dissect the rise of TikTok and its potential impact on your marketing strategy, along with other social media platforms.
Curious about the real deal behind influencer numbers?
We debunk the world of vanity metrics and stress the importance of authentic engagement.
So let's future-proof your marketing game together.
Here are the highlights:
(3:56) The importance of personalisation and personalised marketing.
(4:40) The importance of building an authentic audience
(9:30) AI and automation are transforming the world of digital marketing.
(13:42) The digital marketing skills that professionals need.
Connect with Dawn:
Visit our Website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today! - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group -
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter- https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/
…
continue reading
We dissect the rise of TikTok and its potential impact on your marketing strategy, along with other social media platforms.
Curious about the real deal behind influencer numbers?
We debunk the world of vanity metrics and stress the importance of authentic engagement.
So let's future-proof your marketing game together.
Here are the highlights:
(3:56) The importance of personalisation and personalised marketing.
(4:40) The importance of building an authentic audience
(9:30) AI and automation are transforming the world of digital marketing.
(13:42) The digital marketing skills that professionals need.
Connect with Dawn:
Visit our Website - https://www.digitalandsocialmediaacademy.com/
Buy the Dynamic Digital Marketing book today! - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book
Join the Facebook Group -
Follow us on Instagram - https://www.instagram.com/businessconsort/
Follow on Twitter- https://twitter.com/businessconsort
Connect on LinkedIn - https://www.linkedin.com/school/868404/
89 episodes
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