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Managing Voter Interactions using AI with P2P Texting with Josh Justice Peerly
Manage episode 381797579 series 2949198
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Josh Justice, CEO of Peerly, has been working on an AI tool for managing and responding to the volume of text messages exchanged using the Peerly peer-to-peer texting platform. Now widely available, AMP {AI} enhances the value of voter engagement and provides rich data that reveals sentiment and real-time interest.
We talk about:
- The changing nature of voter engagement
- Optimizing voter targeting based on responses to text messages
- The shift from generic campaign messages to personalized messaging
- Managing follow-ups to requests and opt-outs
- How AI changes the role of volunteers and campaign staffers
#Peerly #AI #AMPAI #P2PTexting #P2P #VoterEngagement #VoterSegmentation #VoterOutreach
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