The non-partisan Digital Politics Podcast with Karen Jagoda explores political and advocacy campaign best practices, new technologies and innovative approaches to voter engagement, fundraising, ground game strategies, cross-media advertising, using social media to promote and persuade, and getting out the vote. Since 2007, this show has spotted trends and interviewed strategists on the campaign trail as well as candidates, elected officials, and solutions providers who are bringing new tools ...
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Digital Politics with Karen Jagoda


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Removing Obstacles to Running for Office with Holli Holliday Sisters Lead Sisters Vote
29:16
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Holli Holliday, lawyer and President of Sisters Lead Sisters Vote, joins Deepak Puri, CEO of The Democracy Labs, to shine a light on the obstacles that are part of the system that keep first-time candidates from succeeding. While candidates supported by the established parties are told about access to voter lists and committee support, newcomers ar…
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Digital Politics with Karen Jagoda


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What Motivates Gen-Z to Vote with Annabel Roubinowitz
19:58
19:58
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19:58
Annabel Roubinowitz, a high school senior living in San Francisco, surveyed her Gen-Z cohorts to find out what issues they are concerned about and why they do or do not vote. While young people seem excited about hot-button issues like reproductive rights and gun control, they are not registering to vote or turning out to vote in expected numbers. …
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Digital Politics with Karen Jagoda


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Politics of Available and Affordable Childcare with Cassie Choi Pair Team
20:28
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Cassie Choi, Co-Founder of the Pair Team, is focused on the challenge of finding available and affordable childcare for high-risk and high-need populations and the actions that can be taken to improve the health of families. As a White House Clinician Innovators Roundtable member, Cassie is looking at the health ecosystem and how to drive civic eng…
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Digital Politics with Karen Jagoda


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Opportunities for Text-to-Audio Generated by AI-Driven Apps with Deepak Puri The Democracy Labs
18:20
18:20
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18:20
Deepak Puri, CEO of The Democracy Labs, brings his technical skills to applying AI to dense text to make it accessible to a broader audience. This episode includes a sample of turning text-to-audio from the introduction of the Georgia indictment of election fraud and demonstrates the limitations and opportunities for a tool like Audyo.ai. We talk a…
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Digital Politics with Karen Jagoda


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Insights from Applying AI to the State Public Policy Environment with Yemi Adewunmi Plural
18:05
18:05
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18:05
Yemi Adewunmi is the Co-Founder and COO of Plural, part of the Higher Ground Labs portfolio of companies. Plural has recognized the opportunity to apply AI to track the discovery, creation, and iterations of legislation at the congressional and state level to inform a number of different stakeholders. Based on her experience working at the New York…
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Digital Politics with Karen Jagoda


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Paying More Attention to State Legislatures with Joann Loulan Local Majority
27:13
27:13
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27:13
Joann Loulan, Executive Director of Local Majority, joins Deepak Puri, CEO, of The Democracy Labs, in a story about activism at the state level and the need to pay attention to what state legislatures are doing. Local Majority is promoting research from subject experts to counteract the influences of misleading and disinformation at the state and l…
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Digital Politics with Karen Jagoda


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Digital Advertising Strategies for 2024 Political Campaigns with Beth Dwyer MNI Targeted Media
18:24
18:24
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18:24
Beth Dwyer, Vice President of Sales at Dotdash Meredith's MNI Targeted Media, worked for the Washington Post and Politico on the corporate side. Beth came to political adverting in 2017 when she realized the role digital advertising could play in political campaigns. She notes the changes since 2020 in the amount of money spent on digital ads and w…
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Digital Politics with Karen Jagoda


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Connected TV Spending Increasing for Political Campaigns with Jess Ellis VDX.tv
17:54
17:54
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17:54
Jess Ellis, Senior Specialist, Client Partnerships, Politics VDX.tv, gives an orientation on how political tv advertising has expanded to include a significant investment in connected tv ads. To reach cord-cutters, campaigns increasingly realize that CTV ads find voters on the right screen at the right time to persuade, inform, and mobilize. Stream…
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Digital Politics with Karen Jagoda


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Fighting MisInformation on WhatsApp with Alshika Jennela Indian American Impact
15:46
15:46
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15:46
Alshika Jennela, Program Manager Mis/Disinformation at Indian American Impact, and Deepak Puri, CEO of The Democracy Labs, TheDemLabs.org, talk about how WhatsApp is used by people all around the globe. It is seen as a trusted source of news from friends and family while, at the same time, a source of disinformation. With deep insights into the Ind…
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Digital Politics with Karen Jagoda


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Matching Voter Files to Digital Identities with Ray Kingman Semcasting
19:00
19:00
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19:00
Ray Kingman, CEO and Founder of Semcasting, a data service company, is taking voter files to the next level by including more relevant data to support digital marketing in political campaigns. Their cookie-free approach uses IP delivery points, device information, email, and offline data and matches to online activity and other known voter characte…
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Digital Politics with Karen Jagoda


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Overcoming Restrictions of Voter ID Laws with Lauren Kunis VoteRiders
22:51
22:51
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22:51
Lauren Kunis, CEO of VoteRiders, and Deepak Puri, CEO of The Democracy Labs, TheDemLabs.org, talk about the various voter ID laws that prevent or intimidate eligible Americans from casting a ballot that is counted. VoteRiders has a nationwide network to provide voter ID education and assistance to get the form of ID that is accepted to register and…
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Digital Politics with Karen Jagoda


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Role of Dynamic Maps in Political Campaigns with Julia Bayer and Michelle Kinzer Esri
25:47
25:47
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25:47
Julia Bayer, solution engineer National Government team & Michelle Kinzer, Public Policy Team of Esri, join Deepak Puri, CEO of The Democracy Labs, to discuss the power of geographic information to gain a greater understanding of problems and as a means to engage voters in solutions. They emphasize we all share location and a sense of place, and ma…
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Digital Politics with Karen Jagoda


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Creating Compelling Narratives Not Lists of Facts with Ineke Mushovic Wide Angle Research
23:11
23:11
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23:11
Ineke Mushovic, Executive Director of Wide Angle Research and Republican Rule, and Deepak Puri, CEO of The Democracy Labs, agree that candidates from the top of the ballot to the bottom can productively use strong images and provocative ads to draw in voters and drive a call to action. The Wide Angle Research approach brings video and storytelling …
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Digital Politics with Karen Jagoda


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Campaigns and Advocates Recognizing the Power of Advertising on Podcasts with Sean Duggan SXM Media
23:22
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23:22
Sean Duggan, VP of Advertising at SXM Media, is known for his ability to spot trends and work with clients to deploy audio ads to reach voters and constituents effectively. While digital ad budgets have grown for campaigns and advocacy groups, spending on podcast advertising has yet to take off. This is another example of consumer advertisers embra…
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Digital Politics with Karen Jagoda


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Training the Next Generation of Elected Officials and Activists with Ashley Robinson BLUE Institute
29:35
29:35
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29:35
Ashley Robinson, Founder and Principal of the BLUE Institute, and Deepak Puri, CEO of The Democracy Labs, agree that politics is the business of change. During the 2018 midterm in Georgia, Ashley was the Political Director for Stacy Abrams' gubernatorial campaign and, throughout her career, has driven registration efforts and GOTV with key constitu…
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Digital Politics with Karen Jagoda


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Supporting Families of Veterans Who Have Committed Suicide with Dave Barbush Once A Soldier
23:47
23:47
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Dave Barbush, Founder and CEO of Once A Soldier, and Deepak Puri, CEO of The Democracy Labs, discuss the need to address the scope and significant impact of death by suicide by veterans and ways to prevent it. Dave has a background in online outreach and has used these skills to start this virtual non-profit to raise money and awareness and provide…
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Digital Politics with Karen Jagoda


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Telling Compelling Stories with Maps to Persuade and Engage with Allen Carroll Esri
20:30
20:30
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20:30
Allen Carroll, Program Manager for Storytelling at Esri, talks with Deepak Puri, CEO of The Democracy Labs, about using mapping and visualization to tell compelling stories and drive change. Allen moved to Esri after 27 years at the National Geographic Society, where he gained a deep appreciation of the power of GIS data and maps. Allen and Deepak …
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Digital Politics with Karen Jagoda


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Building Power with Mira Weinstein Organizing to Win
18:10
18:10
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18:10
Mira Weinstein, Organizer in Chief at Organizing to Win, and Deepak Puri, The Democracy Labs, discuss the challenging topic of power. They agree that strategic campaigns must go beyond winning to develop the power that can bring about real change. Mira and Deepak talk about: The relational dynamic of power What motivates organizers and activists to…
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Digital Politics with Karen Jagoda


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Using a Geographic Lens to Address Social Justice with Clinton Johnson Esri
19:57
19:57
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Clinton Johnson is the Social Justice/Racial Equity Lead at Esri and an advocate for using GIS and visualization tools to highlight social challenges and opportunities for improvement. Clinton and Deepak Puri, The Democracy Labs, explore the kinds of data that can make a difference in understanding a problem and put it in a form that can lead to ac…
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Digital Politics with Karen Jagoda


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Speechwriting Best Practices and Mistakes with Dan Gerstein Gotham Ghostwriters
23:49
23:49
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23:49
Dan Gerstein, CEO of Gotham Ghostwriters, shares his reflections about how and why elected officials, candidates, and advocates use ghostwriting services to create impactful speeches, books, op-eds, and other projects. We talk about: Working with Governor Hochul on her State of the State book Sweet spot for the length of a live and video speech Use…
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Digital Politics with Karen Jagoda


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Using the Internet to Win Elections with Colin Delany Epolitics
18:05
18:05
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18:05
Deepak Puri, CEO of The Democracy Labs, talks with Colin Delany, Epolitics.com, about how internet use has changed over the years and the mistakes that campaigns make when using this tool. Colin reflects on best practices and tactical actions in his newly revised e-book How to use the Internet to change the world and win elections. Deepak and Colin…
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Digital Politics with Karen Jagoda


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Organizing Tool for Grassroots Amplification on Social Media with Nick Knudsen DemCast
18:30
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18:30
Nick Knudsen Co-Founder of DemCast talks with Deepak Puri, The Democracy Labs, about organizing tools for campaigns and advocates that empower volunteers. Their social media toolkits help campaigns gain momentum, provide a method for rapid response and build relationships with a broader universe of voters. Nick and Deepak talk about: Driving social…
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Digital Politics with Karen Jagoda


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Internship Opportunities for Political Engagement with Sandra Radoff Students for Justice
21:35
21:35
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21:35
Sandra Radoff, Co-Director of Students for Justice, talks with Deepak Puri, The Democracy Labs, about a grassroots effort that grew out of the challenges and opportunities created by COVID. The Students for Justice started with an idea about overcoming restrictions in the earliest days of the pandemic. It is now an organization that provides paid i…
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Digital Politics with Karen Jagoda


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The Power of E-Mail Lists for Fundraising with David Lytel Majority Messaging
20:55
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20:55
David Lytel, Founder of Majority Messaging, has extensive experience using digital tools to persuade and motivate voters, starting with serving in the Clinton White House and being responsible for the first websites. Investing in quality e-mail lists is the starting point of an effective campaign to reach those most likely to contribute, volunteer,…
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Digital Politics with Karen Jagoda


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Engaging and Mobilizing Voters with Sara Schreiber America Votes
22:56
22:56
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22:56
Sara Schreiber is the Executive Director at America Votes coordinating the activities of progressive groups. Strategies for engaging voters have widened as the options for voting have expanded. America Votes educates people of all ages about the need to vote, finding them where they are throughout the day. Sara emphasizes that connecting with voter…
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Digital Politics with Karen Jagoda


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Preventing Gun Violence with Po Murray Newtown Action Alliance
19:36
19:36
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19:36
Po Murray, Founder and Chairwoman of Newtown Action Alliance, joins Deepak Puri in an interview about ending gun violence. After the shooting at her local Sandy Hook Elementary School, Po took a fresh look at gun control and the role she could play in keeping weapons of war out of the hands of civilians like her neighbor who shot and murdered 26 pe…
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Digital Politics with Karen Jagoda


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Organizing for Civil and Women's Rights with Heather Booth Founder of Jane Cooperative
17:08
17:08
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17:08
Heather Booth, Founder of the Jane Cooperative, talks with Deepak Puri about her current work and experience as an early activist in the civil and women's rights movements. Organizing abortion services In the pre-Roe years and participating in the Freedom Summer Project taught Heather the importance of community and speaking up. As Founder of the M…
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Digital Politics with Karen Jagoda


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Phone Banking Strategies to Get Out the Vote with Susan Pfeiffer
13:42
13:42
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13:42
Susan Pfeiffer is an expert at using phone banks to organize and mobilize voters. As a veteran phone bank volunteer and manager, she explains how her group is working with volunteers to get the vote out for the Wisconsin Supreme Court Election. Deepak Puri interviews Susan and they talk about: Successful phone banking best practices Using phone ban…
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Digital Politics with Karen Jagoda


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Political and Advocacy Influence Marketing with Zach Fang Vocal Media
18:27
18:27
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18:27
Zach Fang, Head of Sales and Business Development at Vocal Media, is enthusiastic about the opportunities for political and advocacy campaigns to tap into the power of online influencers. He is also excited about the chances for a diverse community of influencers to have their voices heard and to build stronger communities of interest. We talk abou…
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Digital Politics with Karen Jagoda


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Postcarding and Other Political Grassroots Innovations with Andrea Miller Center for Common Ground
18:17
18:17
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18:17
Andrea Miller, Center for Common Ground talks with Deepak Puri about grassroots efforts to reach disadvantaged voters and under-represented people to encourage them to vote. With a family background in activism, Andrea is continuing a tradition of providing accurate information about voting and elections. They talk about: Organizing postcarding cam…
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Digital Politics with Karen Jagoda


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Democracy Thrives When We Have Shared Facts with Nicole Bateman USAFacts
20:57
20:57
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20:57
Nicole Bateman, Research Manager USAFacts.org, is making government data available to bring facts to conversations about the economy and political policy. USAFacts focuses on improving timely access to government data to provide a more complete picture for Americans to contextualize the data. In 2023, much work must be done at the state and local l…
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Digital Politics with Karen Jagoda


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The Power of Women Voters with Taylor Salditch Supermajority
19:05
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19:05
Taylor Salditch is the Interim Executive Director at Supermajority, a women's equality organization offering a wide range of opportunities for marginalized voters to get informed and have their voices heard. The values-based progressive agenda at Supermajority promotes the needs of women at the local and national levels with calls to action to addr…
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Digital Politics with Karen Jagoda


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Training Winning Candidates with Patti Russo The Campaign School at Yale University
17:47
17:47
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17:47
Patti Russo, Executive Director of The Campaign School at Yale University, reports on the success of women elected officials who graduated from their program and the impact their success has on others thinking of running for office. Creating this radically collaborative non-partisan environment has opened the range of applicants interested in runni…
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Digital Politics with Karen Jagoda


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Empowering Campaign Volunteers to Build Relationships with Jono Kupferberg HubDialer
20:22
20:22
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20:22
Jono Kupferberg is the CEO of HubDialer, a virtual predictive dialer software that supports outreach efforts and GOTV by campaigns and advocacy groups. This process automates the dialing and personalizes the conversation for volunteers so that campaigns can build relationships with voters and supporters and encourage them to take an action. We talk…
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Digital Politics with Karen Jagoda


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Editorial Cartoons Political Humor and Influencing Public Opinion with Daryl Cagle Founder Cagle Cartoons
23:48
23:48
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Daryl Cagle is the Founder of Cagle Cartoons, a newspaper syndicate specializing in editorial cartoons and columnists. Despite the changing landscape of newspaper readership and editorial pages, political cartoons still effectively reach and persuade voters. These visual columnists are looking to make a point and persuade a reader, not just get a c…
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Digital Politics with Karen Jagoda


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Midterm Trends in Targeting Voters with Matthew Hedberg Semcasting
15:24
15:24
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15:24
Matthew Hedberg, VP General Manager, Professional Services, at Semcasting shares what he expected to happen in the 2002 midterms and what really happened in the roll-out and targeting of political digital ad campaigns. We talk about: Hesitancy of campaigns to buy digital ads early in the campaign cycle How campaigns factored in early voting audienc…
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Digital Politics with Karen Jagoda


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Using Political Humor to Reach Voters with Deepak Puri The Democracy Labs
22:14
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22:14
Deepak Puri, Co-Founder and CEO, of The Democracy Labs, is a fan of using Homer Simpson and other cultural icons to reach a broader audience of voters. Deploying humor rather than outrage seems to be a reliable way to get voters to listen and consider another point of view. Also on Deepak's agenda are gun safety and gun violence, protecting voting …
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Digital Politics with Karen Jagoda


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Modeling Voter Data in 2022 with Steven Alembik SMA Communications
21:45
21:45
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21:45
Steve Alembik, Founder of SMA Communications, has extensive experience in mining voter data to derive predictive models for persuasion, fundraising, and voter turnout. Steve is an experienced data scientist who reflects on Florida politics, voter touchpoints for political and PAC campaigns, and following the money. We talk about: The staying power …
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Digital Politics with Karen Jagoda


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Effectiveness of Audio Ads to Drive Voter Turnout in 2022 Midterms with Sean Duggan SXM Media
26:46
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26:46
Sean Duggan, VP of Advertising, SXM Media, talks about surprises and ongoing trends in the use of audio ads for political and advocacy campaigns. Decisions for media buys were delayed this year which meant that inventory was scarce, and campaigns found themselves making hasty decisions. The 2022 election cycle demonstrated that the audio audience c…
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Digital Politics with Karen Jagoda


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Nationalization of Fundraising and Other Midterm Trends with Ben Katz ISPolitical
22:20
22:20
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22:20
Ben Katz is the Chief Architect at ISPolitical and a pioneer in using the internet and technology to solve challenges for political and advocacy campaigns. Working with hundreds of campaigns in 2022, Ben has seen some significant changes in this cycle and makes the point that all politics is not local anymore. With an emphasis on the accounting sid…
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Digital Politics with Karen Jagoda


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Building Support for Zero Emissions From All Stakeholders with Henk Rogers Blue Planet Alliance
19:53
19:53
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19:53
Henk Rogers is the Founder of the Blue Planet Alliance, an organization advocating for islands and countries around the world to legislatively mandate a commitment to 100% renewable energy by 2045. BPA is shining a light on how the use of fossil fuels particularly impacts island nations stressed by global inflation and limited resources. With a his…
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Digital Politics with Karen Jagoda


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The Activist's Media Handbook: Lessons from Fifty Years as a Progressive Agitator David Fenton Author and Activist
19:45
19:45
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David Fenton is the Founder of Fenton Communications, the first public relations firm dedicated to progressive social change. David has written a new book, The Activist's Media Handbook: Lessons From Fifty Years as a Progressive Agitator, based on his extensive experience working with politicians and celebrities. While the channels and styles for c…
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Digital Politics with Karen Jagoda


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Political Text Spam with Scott Goodstein Catalyst Campaigns
18:23
18:23
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18:23
Scott Goodstein is the CEO and Founder of Catalyst Campaigns and is active in the war against spam. He sets the stage with a description of the early days of mass text messaging by the Obama campaign in 2008. We talk about: Voter lists and targeting political text message spam Impact of texting moving from opt-in to spam Use of text messaging for c…
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Digital Politics with Karen Jagoda


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National News Literacy Campaign with Sally Lehrman The Trust Project
22:42
22:42
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22:42
Sally Lehrman is a journalist and Founder and CEO of The Trust Project, a global consortium of news organizations responding to the misinformation crisis. With support from Microsoft and other partners, The Trust Project has launched the National News Literacy campaign to address the need to rebuild voters' trust in journalists and highlight source…
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Digital Politics with Karen Jagoda


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P2P Texting Driving Persuasion Fundraising GOTV with Thomas Peters RumbleUp
17:51
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Thomas Peters is the Founder and CEO of RumbleUp and has been in the peer-to-peer texting space for many cycles. Working with all the Republican committees, RumbleUp is offering a self-service texting program and turn-key solution that can be used to build a relationship with voters and be quickly deployed for rapid response. Now that social media …
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Digital Politics with Karen Jagoda


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The Power of Yard Signs in a Digital Age with Scott Minkoff SUNY New Paltz
19:07
19:07
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Scott Minkoff is an Associate Professor of Political Science at SUNY New Paltz and a co-author of Politics on Display: Yard Signs and the Politicization of Social Spaces. Taking a step back from focusing on virtual social interaction, Scott recognizes the impact of out-of-home campaign messaging, particularly yard signs for persuasion and increasin…
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Digital Politics with Karen Jagoda


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Exciting Voters about the Midterms with Richard Greene The Civics Dean
24:51
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Richard Greene, The Civics Dean, political strategist, and author of WTF are the Midterms, is driven to engage low-propensity voters by putting more specific names on the Midterm elections by focusing on what issues voters are most concerned about. Richard makes an argument that more civics education is needed to drive understanding of issues, how …
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Digital Politics with Karen Jagoda


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Building the Candidate Brand Using Public Opinion Data with Adam Probolsky President Probolsky Research
20:07
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Adam Probolsky is the President of Probolsky Research, a non-partisan market and opinion research firm and brings insights about consumer brand advertising to the political and advocacy campaign world. Adam brings a clear eye to the pollsters' job, the value of polling, and how that data should be used. We talk about: Best time to plan and conduct …
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Digital Politics with Karen Jagoda


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Use of P2P Texting in Midterm Campaigns with Josh Justice Peerly
18:22
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Josh Justice, President, Peerly, on how campaigns of all sizes use peer-to-peer texting to engage and motivate voters. With high response rates for rich media P2P texting, this is a cost-effective platform to do A/B testing and measure what messages and formats are working for each target audience. We talk about: The evolution of P2P messages Why H…
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Digital Politics with Karen Jagoda


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Targeting Out-of-Home Political Advertising with John McClung AdQuick
18:04
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18:04
John McClung is the Director of Sales at AdQuick an Out-of-Home network of diverse advertising inventory. This category of OOH advertising covers everything from bus benches to digital billboards to skywriting. AdQuick has created a system to allow political and advocacy campaigns to achieve their goals by targeting voters with ads when they are ou…
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