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Ep. 110- Call-To-Action SENTENCES?? (Whoa 22% Higher Clicks) and BOWL Haircuts! Ask Us ANYTHING
Manage episode 415630837 series 3503151
Content provided by GURU Media Hub. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GURU Media Hub or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week's "Ask Us ANYTHING" episode, host Jay Schwedelson answers the BIGGEST questions from listeners about marketing tactics. You'll also get tips for improving call-to-action (CTA) buttons in emails and marketing campaigns.
Best Moments:
(03:04) Writing CTAs in the first person leads to 26% higher click-through rates on average
(04:03) Using full sentence CTAs instead of short phrases leads to 22% higher CTR over the last 90 days
(04:52) Examples of upgrading CTAs from phrases to sentences
(05:10) Ideal CTA length is less than 12 words
(07:29) Fictional high schools that Jay would and would not want to attend
Don't Forget:
Register for Guru Conference 2024!
And a MASSIVE thank you to our Sponsor, Marigold!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
Get this podcast EXCLUSIVE offer today!
https://jayschwedelson.com/marigold/
121 episodes
Ep. 110- Call-To-Action SENTENCES?? (Whoa 22% Higher Clicks) and BOWL Haircuts! Ask Us ANYTHING
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
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Manage episode 415630837 series 3503151
Content provided by GURU Media Hub. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GURU Media Hub or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week's "Ask Us ANYTHING" episode, host Jay Schwedelson answers the BIGGEST questions from listeners about marketing tactics. You'll also get tips for improving call-to-action (CTA) buttons in emails and marketing campaigns.
Best Moments:
(03:04) Writing CTAs in the first person leads to 26% higher click-through rates on average
(04:03) Using full sentence CTAs instead of short phrases leads to 22% higher CTR over the last 90 days
(04:52) Examples of upgrading CTAs from phrases to sentences
(05:10) Ideal CTA length is less than 12 words
(07:29) Fictional high schools that Jay would and would not want to attend
Don't Forget:
Register for Guru Conference 2024!
And a MASSIVE thank you to our Sponsor, Marigold!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
Get this podcast EXCLUSIVE offer today!
https://jayschwedelson.com/marigold/
121 episodes
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Similar to Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
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…
continue reading
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…
continue reading
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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…
continue reading
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continue reading
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continue reading
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