Ep. 160 - What’s Up THIS WEEK ==> Would You Rather Have - 1 Million Dollars or 1 Million Followers? SHOCKING New Survey Data... 😲

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

In this episode, host Jay Schwedelson discusses some interesting recent marketing trends and survey results, including TikTok's recent "Deal For You" sales event. Also, what's up with long gaps between seasons of great shows?!?
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Best Moments:
(00:54) A survey found that 79% of people aged 18-25 and 53% of those aged 26-40 would rather have 1 million followers than $1 million
(02:16) TikTok's recent "Deal For You" sales event underperformed compared to Amazon Prime Day, with sales down 6% during the same period
(04:15) Using Olympic-themed words like "champion," "gold medal," and emojis in email subject lines is boosting open rates by up to 20%
(05:13) Jay expresses frustration with the long gaps between seasons for popular TV shows like Euphoria, Severance, and Stranger Things
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MASSIVE thank you to our Sponsor, Marigold!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
Check out this free content Jay has loved digesting, The Complete Guide to Zero-Party Data.