Episode 8 - Employee Advocacy With Sarah Clay Dominate Your Niche podcast

34:49

In this powerful and emotionally resonant episode, we ask the bold question: Does imposter syndrome really matter? Join Ruth Ferreira and Nathan Simmonds as they dismantle the myths surrounding imposter syndrome and reveal the deeper, often hidden roots of our self-doubt. From childhood conditioning to societal expectations, this episode takes you on a raw and reflective journey into the subconscious patterns that hold people—especially leaders—back from stepping into their full power. Expect real talk, emotional insight, and practical strategies for identifying and rewriting the stories that shape your life. What You'll Learn: What imposter syndrome actually is—and why it’s often misdiagnosed How unprocessed emotions fuel perfectionism, overachieving, and burnout How imposter syndrome manifests across leadership, relationships, and health The 3 H’s to identify when something needs addressing: 💥 Harm (physical) 💔 Hurt (emotional) 🧱 Held back (progress) Memorable Quotes: "That voice in your head telling you that you can't do it—it’s not your voice. It's someone else's opinion dressed up as your truth." "Imposter syndrome is not the problem—it's the symptom of the story you created to survive." "Ask what, not why. The why takes you back to being three years old getting told off for drawing on the wallpaper." Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth’s " The Success Method ” for small business owners looking to find more clients and make more money. Connect with Nathan: Nathan offers a free 4-week course to boost your leadership—check it out on his website. 🌐Website: nathansimmondscoaching.com 🔗 LinkedIn: Nathan Simmonds You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 28 - Excellence is an Attitude with Deborah Richards 39:44

21 days ago39:44

39:44

In this inspiring episode, Ruth sits down with Deborah Richards, the powerhouse behind Madison’s Residential, to unpack her incredible journey from private banking to building one of Tunbridge Wells’ most trusted and talked-about estate agencies. Deborah shares how a voluntary redundancy and a passion for property—and people—led her to disrupt the estate agency industry with heart, hustle, and a refusal to compromise on excellence. From taking her first call (for a broken fridge!) to leading a multi-million-pound agency, Deborah’s story is a masterclass in resilience, leadership, and brand building. Whether you're a budding entrepreneur, a seasoned business owner, or navigating a pivot, this candid conversation is packed with real-world insight and warmth. What You'll Learn in This Episode: Why “excellence is an attitude” became Madison’s guiding mantra How Deborah pivoted from private banking into property—and what she learned about risk and reinvention The power of building a brand through service, not just strategy How word of mouth and a newspaper ad kickstarted her growth Memorable Quotes: “I used to think I wasn’t an entrepreneur—but I am. I just see things differently.” “My fear of failure motivates me more than the desire for success.” “I built a business that works even when I’m not there. That used to be a pipe dream.” Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. BNI Networking Group – instrumental in early growth Connect with Deborah: Email: deborah@madisonsresidential.co.uk Website: madisonsresidential.co.uk You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 27 - Becoming an Overnight Success 15:26

28 days ago15:26

15:26

In this inspiring solo episode, Ruth explores the myth of the "overnight success" and the truth behind what it really takes to achieve visibility, credibility, and lasting results in business. Drawing from personal experiences and stories like Thomas Edison’s 2,774 attempts to invent the lightbulb, you'll get a candid look behind the highlight reels of social media and public perception. This episode is for entrepreneurs, business owners, and anyone feeling like they’re not progressing fast enough. Get ready to hear what it actually takes to grow, stand out, and succeed—one persistent step at a time. What You'll Learn in This Episode: Why the idea of an "overnight success" is a myth The hidden years of effort, failure, and persistence behind visible success How to shift your mindset to embrace growth, learning, and resilience Practical steps you can take today to build your business visibility and impact Why getting clear on your niche, messaging, and client needs is crucial Where your target clients hang out—and how to show up in the right places Memorable Quotes: “Nobody sees that behind that overnight, there are years and years of work to get you to that point.” “It all starts with a decision. You can shift your mindset to one of learning, to one of growth, to one of possibility.” “Persistence, visibility, and showing up consistently are the true markers of success.” Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 26 - Motivating Your Team with Claire Burroughs 32:47

5 weeks ago32:47

32:47

In this energising and truth-filled episode, we sit down with the unapologetically honest and wildly experienced Claire, a business leader who's seen it all over the past 25 years. From starting her business as a solo mum navigating divorce to building a thriving company, Claire shares the wisdom, grit, and golden nuggets she’s picked up along the way. This episode is a must-listen for business owners who’ve ever wrestled with self-doubt, sales strategy, or shiny object syndrome! What You'll Learn in This Episode: Why being "obsessed with sales inquiries" has been Claire’s secret superpower. The truth about marketing vs sales—and why it's OK if you’re not great at both. The mindset shift that helped Claire work smarter , not harder. How knowing what you’re not good at can lead to real success. Her call to go bigger and stop playing small in marketing—especially for women founders. Memorable Quotes: "If you're not great at marketing, don't be doing it yourself." "Knowing what I'm not good at has been a good success factor for me." "Nothing you ever do should ever be good enough. You should always want bigger, better." Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. https://www.ansacom.co.uk/ Anascom’s Facebook Claire’s Facebook Claire’s LinkedIn You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 25 - Building a Product-Based Business with Em Royston 36:01

7 weeks ago36:01

36:01

In this episode, we dive into the life of an entrepreneur navigating the ups and downs of business ownership, balancing big opportunities with maintaining a strong brand presence. Our guest, Em, shares her journey of growing her unique business and managing everything from retail relationships to direct-to-consumer sales. She also opens up about the tough lessons learned along the way, especially those early mistakes that shaped her approach to quality control and customer care. What You'll Learn in This Episode: Entrepreneurship is a balance between seizing big opportunities and maintaining direct customer engagement. Automating logistics can significantly free up time for creativity and growth. Learning from mistakes, setting boundaries, and taking care of mental health are essential for long-term success. Surrounding yourself with a strong support network of business owners can help navigate challenges. Celebrating small and big wins can keep motivation high and provide perspective. Memorable Quotes: “It’s exciting for sure… that’s a company that could transform your business.” “Retailers want to buy into brands that have that direct-to-consumer relationship.” “Nothing more time-consuming than writing address labels and going to the post office.” “Remembering how far you’ve come… you have moved so much further than you realize.” Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Chasingthreads.com Chasing Threads Instagram Chasing Threads Facebook You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 24 - What You Lean Into Expands 25:07

8 weeks ago25:07

25:07

In this episode of Dominate Your Niche, Ruth Ferreira dives into the powerful concept that "what you lean into expands." Whether it's business, life, or personal growth, the areas where we commit and push through challenges are the ones that flourish. Ruth shares her personal fitness journey, from being highly active in her youth to struggling with consistency as a busy professional, and how a casual decision to join a gym transformed into a passion. She also highlights the inspiring story of one of her gym besties—a woman in her 60s who embodies strength, resilience, and longevity. The episode explores how this principle applies not just to fitness but also to business and networking. What You'll Learn in This Episode: Commitment Breeds Growth The Power of Leaning In Networking & Business Growth The Compound Effect Attitude Matters Memorable Quotes: "What you lean into expands. The more you commit, the more you grow." "Consistency beats intensity. Small steps every day lead to big results." "Discomfort is the currency of success—lean in, push through, and transform." "Mindset is everything. The way you show up determines the way you grow." "Strength isn’t just physical—it’s mental, emotional, and built over time." "The things you nourish—whether in fitness, business, or life—are the ones that flourish." Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 23 - Monetising Your Passion Project with Clare Lush of My Tunbridge Wells 35:31

9 weeks ago35:31

35:31

In this episode, our guest Clare shares the realities of growing a business while raising a family. From embracing failure to managing work-life balance, she offers insights on setting boundaries, staying consistent, leveraging social media, and giving yourself grace as a working parent. What You'll Learn in This Episode: How to balance business growth with family life. The power of boundaries and intentional time management. Practical tips for consistency and progress. Social media strategies for growth without burnout. Memorable Quotes: "Work-life balance isn’t a destination—it’s a continuous journey." "Small, consistent actions add up to big results over time." "Set boundaries, protect your time, and give yourself grace in the process." "Social media isn’t about numbers; it’s about connection and engagement." "Ask yourself: ‘What three things will I regret not doing today?’—then focus on those." Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Eat That Frog! by Brian Tracy – A guide to overcoming procrastination and getting things done. Connect with Clare: Website: mytunbridgewells.com/ Instagram: www.instagram.com/mytunbridgewells/ Facebook: www.facebook.com/mytunbridgewells Tiktok: www.tiktok.com/@discoverkentandsussex You Are Invited! Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

1
Episode 22 - Leadership is a Skill with Andy Coley 35:39

11 weeks ago35:39

35:39

In this episode, we sit down with Andy to explore powerful insights on leadership, emotional intelligence, and personal growth. Andy dives deep into his journey of overcoming personal struggles, developing emotional intelligence, and becoming a better leader. From practical tips on habit stacking to embracing a "f*ck it" mentality for letting go of unnecessary stress, Andy's wisdom is truly inspirational. What You'll Learn in This Episode: The Power of Emotional Intelligence The Reality of Leadership Overcoming Dark Times and Finding Purpose From Rock Bottom to Rebuilding Memorable Quotes: "It's very easy to do work either very cheaply or for free or because you love it so much, you want to help everybody." "What is it I want to be taking out of the business? What is it I need to be earning? What is it that I'm looking to achieve? What's my big ambition and goal?" "I wish I had invested better in people like yourselves, business coaches, supporters, mentors earlier on in my solopreneur journey." Resources and Links: Looking to grow your business? Check out Ruth’s " The Success Method ” for small business owners looking to find more clients and make more money. "Atomic Habits" by James Clear "Fuck It: The Path to Spiritual Enlightenment" Andy’s TEDx Talk Connect with Andy Coley: Website: https://www.leadershipisaskill.com LinkedIn: https://www.linkedin.com/in/andycoley/ X: https://x.com/andycoleynlp You Are Invited! Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 21 - How to Grow Your Business 22:31

12 weeks ago22:31

22:31

In this solo episode, Ruth Ferreira steps out of her comfort zone once again to share powerful insights on business growth. As a business coach, she frequently works with early-stage entrepreneurs who are eager to find more clients and increase revenue. Ruth breaks down the key components of business growth into a simple formula that anyone can apply, helping demystify the process. If you’re looking to expand your business in a structured and logical way, this episode is a must-listen! What You'll Learn in This Episode: ✅ Why most business owners struggle with growth and how to overcome it ✅ The simple yet powerful formula for business success ✅ How small 1% improvements can create massive results (the power of compounding) ✅ The importance of understanding your target market and adjusting your messaging ✅ How to create an effective call to action that actually converts ✅ Why choosing the right marketing platform is crucial for success Memorable Quotes: 💡 “Business growth isn’t about working harder—it’s about working smarter with a clear strategy.” 💡 “Small changes create big results. If you continually improve just 1% in five key areas, your business can multiply exponentially.” 💡 “Marketing without the right message is like shouting into the void. You have to speak directly to the people who need your solution.” 💡 “Success isn’t about luck—it’s about understanding the numbers and making intentional improvements.” Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. You Are Invited! Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! 🎧 Loved this episode? Share it with a fellow entrepreneur and leave a review on your favorite podcast platform! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 20 - Podcasting to Build Your Audience with Lynsay Gould 37:07

13 weeks ago37:07

37:07

In this insightful episode, we dive deep into the world of podcasting with expert guidance on strategy, content creation, monetization, and leveraging a podcast for business growth. Whether you're just starting or looking to refine your approach, this episode is packed with practical advice to help you create a successful and sustainable podcast. What You'll Learn in This Episode: Why starting with a clear strategy is more important than investing in equipment. How batch recording can streamline your workflow and improve consistency. The pros and cons of solo vs. interview-style podcast formats. Different monetization strategies to generate income from your podcast. The unexpected benefits of podcasting, including networking and business growth. Memorable Quotes: "A podcast without a strategy is just noise—clarity is what turns it into a powerful tool." "Batch recording isn’t just about efficiency; it’s about staying consistent without the burnout." "Solo episodes build authority, interviews build relationships—both are valuable, but don’t lose your voice." "Monetization isn’t just about ads and sponsorships—your podcast can be a gateway to bigger business opportunities." "The best part of podcasting? The unexpected connections that turn into lifelong business relationships." Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Connect with Lynsay Gould: Lynsay Gould’s LinkedIn Page Lynsay Gould’s Podcast Agency’s Instagram You Are Invited! Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 19 - Dealing with Imposter Syndrome 16:23

14 weeks ago16:23

16:23

In her first solo episode, Ruth dives into the all-too-common yet rarely discussed experience of imposter syndrome. She shares her own struggles with feeling like a fraud and explores how this mindset can affect our confidence, success, and willingness to step outside our comfort zones. Ruth also breaks down the five types of imposter syndrome and discusses the common triggers that can bring these feelings to the surface—whether in business, career, or everyday life. What You'll Learn in This Episode: What is Imposter Syndrome? – Understanding why we doubt ourselves, even with clear evidence of success. The 5 Types of Imposter Syndrome: The Perfectionist – Anything less than perfect feels like failure. The Expert – Feeling unqualified unless you know everything . The Soloist – Struggles with asking for help. The Natural Genius – Believes success should come easily or it doesn’t count. The Superwoman/Superman – Feels pressure to excel in all areas of life. Common Triggers: Environmental factors, social pressure, transitions, perfectionism, and comparison. How to Overcome It: Acknowledge the feeling, separate it from reality, and seek support from trusted peers and mentors. Memorable Quotes: “Success isn’t about being perfect; it’s about being consistent.” “You don’t have to know everything—you just have to start.” “Confidence isn’t the absence of self-doubt; it’s taking action despite it.” Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. You Are Invited! Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, on the first Tuesday of the month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

1
Episode 18 - The One Thing that Unifies Everything with Elliot Kay 34:34

15 weeks ago34:34

34:34

In this episode, we discussed the world of speaking, entrepreneurship, and leadership with Elliot Kay. We explore the journey of launching and growing The Speaker Awards, the challenges and triumphs along the way, and key insights on collaboration, competition, and business growth. What You'll Learn in This Episode: The journey of launching The Speaker Awards and the evolution of the team. Managing chaos in a fast-growing business and the role of operations. The importance of collaboration over competition in the speaking industry. How different speakers and coaches serve unique audiences. The biggest lesson learned from launching the Speaker Awards. The vision for the speaking industry and the importance of authenticity. The expansion of the Speaker Awards, including potential international growth. Memorable Quotes: "Your tribe will find you. The people that are meant to work with you will gravitate towards you." "Being yourself is the best thing you can ever be." "There’s enough to go around. Collaboration, not competition, is key." "Just don’t make excuses—do it and then figure it out." Resources and Links: The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Speaker Awards LinkedIn Page Screw It, Let’s Do It by Richard Branson Connect with Elliot Kay: Elliot’s LinkedIn Page ElliotKay.com You Are Invited! Are you so caught up in the day-to-day running of your business that you’re not taking the time to step back, reflect, and strategically plan for the growth you dream of? Join me for my Supercharge Your Month workshop—an action-packed 60-minute clarity and strategy session, the first Tuesday of the month at 10 AM. 🚀 In this high-energy session, we’ll kickstart your month with power and purpose. ✅ FREE for first-time attendees: Register here ✅ £97 if you’ve attended before: Secure your spot I can’t wait to see you there! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

1
Episode 17 - ‘Hero-ing’ your Clients with Enfys Maloney 41:45

17 weeks ago41:45

41:45

In this episode of the Dominate Your Niche podcast, Ruth Ferreira interviews Enfys Maloney, a five-time award-winning speaker, sales expert, and creator of Vibrant Connections. Enfys shares her inspiring journey, from pivoting her travel business during the pandemic to building a thriving sales training empire. Listen in as she reveals key strategies for cultivating a strong community, emphasizing client results, and developing a unique "product wheel" approach. Enfys also candidly discusses overcoming challenges, including a recent product launch that required adaptation and resilience. She highlights the importance of self-trust, seeking mentorship, and balancing business with family life. This episode offers valuable insights into building recurring revenue, navigating cash flow, and the power of conscious pricing. Don't miss Enfys's practical advice and memorable quotes on achieving entrepreneurial success. What You'll Learn in This Episode: How Enfys pivoted from a failing travel business to a successful sales training empire during the pandemic. Key strategies for building a strong community around your brand and ‘hero-ing’ client results. The concept of a "product wheel" and how it can be more effective than a traditional product ladder. How to adapt to market feedback and turn a potentially failed product launch into a success. The importance of self-trust, resilience, and seeking mentorship in entrepreneurship. Practical tips for balancing business with family life and building recurring revenue. Insights into navigating cash flow challenges and the importance of conscious pricing. Memorable Quotes: "Success is accessible for anybody who chooses to pursue it." "We're only as good as our client's results." "It's a lot of trial and error and perseverance, my God." "I do better with help." "Trust your inner self to the core, because you're going to do brilliant, brilliant things." Resources and Links: The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Sales Training with Enfys Maloney Connect with Enfys Maloney: Enfys Maloney’s LinkedIn Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 16 - Getting Visible and Saying "No" with Zoe Cairns 28:39

19 weeks ago28:39

28:39

In this episode, Zoe Cairns, founder of ZC Social Media and The Credibility Formula, shares insights from over 14 years of experience building two successful companies and speaking in 14 countries to an audience of 100,000+. She discusses setting boundaries, learning from failures, aligning opportunities with your vision, and the daily habits that drive her success. What You'll Learn in This Episode: The importance of saying “no” and setting boundaries for growth. How to align opportunities with your vision and learn from failure. Daily habits and practices that fuel success and productivity. Memorable Quotes: "Confidence comes from clarity—knowing your mission and sticking to it." "Boundaries aren’t just about saying no; they’re about making room for your true yes." "To grow, you have to embrace the discomfort of learning and failing." Resources and Links: The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Connect with Zoe Cairns: LinkedIn - https://www.linkedin.com/in/zoecairns/ Facebook - https://www.facebook.com/ZoeCairnsUK/ Instagram - https://www.instagram.com/zcairns/ Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 15 - Breaking the Rules with Sapna Pieroux 31:08

21 weeks ago31:08

31:08

In this empowering episode, Sapna Pieroux, a multi-award-winning brand consultant, designer, author, and speaker, reveals her insights into personal branding, resilience, and overcoming challenges. Sapna shares how her VISION Process® helps leaders and teams show up with clarity and confidence, boosting their influence, income, and impact. She also opens up about her breast cancer journey and how it reshaped her approach to business and personal branding. Don’t miss her inspiring story of empowerment and success! What You'll Learn in This Episode: How to build and maintain a powerful personal brand that stands out in both business and personal life. The importance of resilience, especially when facing personal health challenges, and how it can fuel success. Insights into Sapna’s VISION Process® and how she can rebrand a business in a single day. The role of visibility in growing a business and Sapna’s strategies for entrepreneurs to increase their influence, income, and impact. Memorable Quotes: “Visibility is key, even when the road gets tough – that’s when your true strength shows.” “You don’t have to follow the rules; you just need to be authentic and show up as yourself.” “Sometimes, the toughest challenges in life become the most powerful fuel for your business.” “A clear vision can transform not only your brand but also your life.” Resources and Links: The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Let’s Get Visible! – Sapna’s Business Book Award-winning, best-selling book that shares her VISION Process®. Check your Visibility Score and get a FREE copy of Let’s Get Visible! Connect with Sapna Pieroux: Website: InnerVisions ID LinkedIn: Sapna Pieroux on LinkedIn Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 14 - Organic Growth and Building Community with Susie Hasler 32:01

23 weeks ago32:01

32:01

In this episode, we chat with Susie Hassler, founder of Styled By Susie, a personal styling service she launched in 2012. As a registered Style Coach™, Susie is dedicated to helping women feel confident and stylish with affordable, high-street fashion. She shares her journey of building her business, navigating the pandemic, and making styling accessible to all women. Susie also opens up about overcoming self-doubt, trusting your instincts, and the daily habits that keep her grounded. Her insights into resilience and business growth are sure to inspire anyone facing challenges. What You'll Learn in This Episode: How Susie built Styled By Susie and adapted her business during the pandemic to stay connected with clients. The value of trusting your instincts and embracing resilience to grow both personally and professionally. Daily habits and mindset shifts that can help you stay motivated and productive, even on tough days. Memorable Quotes: “Trust yourself. You’ve got what it takes, and you don’t need anybody else to tell you that.” “Business and personal should be separate. It’s not that they don’t like you as a person; it’s a business thing.” “You have to check in with yourself every day and give yourself permission to go easy on the days when you’re not feeling your best.” Resources and Links: The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Tune in to the Styled By Susie podcast : Discover Susie's expert tips on personal styling, confidence-building, and practical advice to help you look and feel your best! Connect with Susie Hassler: Website Instagram LinkedIn Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 13 - Growth by Leverage with Olivia Marocco 25:27

25 weeks ago25:27

25:27

In this episode, Ruth is joined by Olivia Morocco, the founder of Brand You Magazine and creator of the Showtime events. Olivia shares her journey from launching an independent magazine to building a brand empire focused on empowering entrepreneurs. She discusses the challenges and triumphs of starting a business, the significance of having a vision, and how failure can serve as a stepping stone to future success. What You'll Learn in This Episode: The challenges and lessons Olivia faced while launching Brand You Magazine . The importance of vision and adaptability in growing a successful brand. How Olivia turned failure into a powerful learning experience and built resilience. Memorable Quotes: "I wish I'd known a little bit more about the publishing world, but I think I was driven more by excitement than understanding what I was getting into." "Technically it was a fail, but honestly it wasn’t a fail, because you can take that forward and do it better when the timing’s right." "Stop overthinking and just go for it." Resources and Links: The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Showtime event: @brandyoushowtime Connect with Olivia Morroco: Personal Instagram: @oliviamarocco1 Brand You Magazine: @brand_you_magazine SHOWTIME: @brandyoushowtime Website: www.brandyoumagazine.co.uk LinkedIn: Olivia Morocco Don’t miss this episode if you’re looking to grow your business, develop a standout brand, and learn from a leader who’s reshaping an industry. Tune in now! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 12 - Finding Your Next 1,000 Clients with Kieran Osborne 23:06

27 weeks ago23:06

23:06

In this episode, we meet Kieran Osborne, an innovator reshaping the estate planning industry. With over a decade of experience, he’s the founder of Squiggle Consult and YEPP Ltd, introducing modern, client-focused solutions. Kieran’s journey from banking to legal services revealed outdated practices, inspiring him to create streamlined systems and champion transparency. This episode is packed with insights, including how to find your next 1000 clients, build lasting client relationships, and create a vibrant, modern brand in a traditional industry. What You'll Learn in This Episode: Kieran’s Journey: Transition from banking to estate planning. Applying the "bank manager" relationship model to the legal industry. Strategic Growth: How Kieran focuses on finding 1000 clients instead of one. The role of partnerships with financial advisors, employers, and charities in driving client acquisition. The Power of Brand: The story behind Squiggle’s name and vibrant branding. Overcoming traditional industry perceptions to create a fresh and approachable brand. Team Building: Why Kieran hires “blank canvases” and trains them his way. The challenges of recruiting in a people-driven business. The Client and Team Journey: How Kieran ensures a smooth process for clients while fostering a collaborative team culture. Investing in Assets: The value of creating visual and auditory resources to explain complex concepts in estate planning. Memorable Quotes: "I'm not looking for my next one client or even my next five clients. I’m always looking for my next 1000 clients." "We want to be modern and vibrant, like what Monzo and Starling did for banking, but for the legal industry." Resources and Links: Learn more about Squiggle Consult and their innovative approach to estate planning: Squiggle Consult Website . The Success Method Course: If you’re looking to grow your business, check out Ruth Ferreira’s " The Success Method ” for small business owners looking to find more clients and make more money. Connect with Kieran Osborne: Kieran Osborne’s LinkedIn Kieran’s Personal Website S Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 11 - Making your Business Work for You with Claire Witz 22:11

29 weeks ago22:11

22:11

In this episode, Ruth Ferreira chats with Claire Witz, known as the Chief Chimpologist and a top-rated MailChimp expert with 14+ years of experience. Claire’s ranked #1 in the UK and #6 globally, helping businesses maximize email marketing. Her insights on building a streamlined, joy-driven business are inspiring for anyone considering how to grow their own venture. Key Takeaways: Joy in Work: Claire emphasizes the importance of loving what you do. Instead of scaling for its own sake, she’s built a highly profitable business with a small, dedicated team. Saying No: Initially, Claire worked with anyone, but now she only collaborates with clients she genuinely enjoys. This focus has kept her passionate and selective. Overcoming Imposter Syndrome: She shares her journey to becoming a recognized MailChimp consultant, noting that self-belief and consistent results were key to her success. Highlights: Being a "Chimpologist": Claire invented the title for herself—it’s playful and reflects her role as a MailChimp guide, helping clients unlock the platform’s potential. Path to Expertise: Transitioning from business networking, Claire embraced MailChimp for its blend of creativity and tech, which drew clients and boosted her reputation. Keeping It Lean: With only a virtual assistant, Claire chose not to scale up, instead prioritizing control, strong client relationships, and personal freedom. The Internet’s Impact: Remote work and the pandemic expanded her client reach globally. The Power of No: Now, Claire confidently declines non-ideal clients, choosing projects that align with her values. Words of Wisdom: Claire advises new entrepreneurs to trust their instincts, build a business they love, and avoid the pressure to scale if it doesn’t align with their values. For her, true success is work-life balance, happiness, and staying true to the reason for starting. Additional Resources: The Success Method Course : For those wanting business growth, check out Ruth Ferreira’s "The Success Method” for small business owners. Follow Claire Witz: Claire Witz’ Website Claire Witz on LinkedIn Catch the latest episodes of Dominate Your Niche on your favorite podcast platform—don’t forget to rate and review! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

1
Episode 10 - Tenacious growth with Tutu Akinyede 24:14

31 weeks ago24:14

24:14

In this episode, Ruth Ferreira talks with Tutu Akinyede, a remarkable businesswoman and educator. Tutu shares her journey from being a single mother tutoring with a baby, to building a tutoring business that now serves over 2,000 students and employs over 70 staff. Key topics include entrepreneurship, marketing strategies, business pivoting, and the significance of mindset. Their conversation offers valuable insights on creating a thriving business that also makes a difference. Key Themes: Accidental Entrepreneur: Tutu didn’t plan to be a business owner, but personal circumstances led her into entrepreneurship. Old-School Marketing: She grew her business through word-of-mouth, flyers, posters, and even vehicle signs. Niche and Pivoting: Tutu identified a niche and pivoted her business, especially during and after the COVID pandemic, leading to major growth. Mindset and Tenacity: A growth mindset and tenacity were crucial in overcoming challenges and scaling the business. Investing in Yourself and Team: Tutu stresses the importance of lifelong learning and building a strong team. Customer Experience: Focusing on client satisfaction rather than profits helped grow her business through referrals. Impacting the World: Tutu is mission-driven, aiming to change lives, particularly for immigrant parents and their children. Key Moments: The Origin Story: Tutu started as a secondary school teacher but turned to full-time tutoring when her child’s illness led her to re-evaluate her career. Scaling from 20 to 2,000 Students: She transitioned from home visits to opening a tutoring center and later shifted online, attracting more clients. Navigating COVID: Her business went from zero to 2,000 students by adapting to online tutoring and targeting immigrant parents. The Power of Word of Mouth: Tutu’s reputation for results led to rapid growth through referrals, and later through social media. Mindset and Teaching Philosophy: Tutu uses growth mindset principles in both teaching and business, which contributed to her success. Memorable Quotes: "I never focused on making money. My priority was always customer satisfaction and helping students gain confidence to succeed." "I discovered my niche was immigrant parents who needed guidance on the UK education system, and I tailored my marketing to them." "The mindset of always asking ‘what’s next’ is crucial—whether teaching or running a business, that’s how y Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 9 - Thoughtful Leadership with Mindy GK 25:55

33 weeks ago25:55

25:55

In this episode, Ruth Ferreira welcomes international speaker and thought leadership coach Mindy Gibbons-Klein, who has founded three multinational brands and authored or co-authored 15 books. Together, they explore the power of thought leadership, including building visibility, credibility, and influence. Key topics covered include Mindy’s journey founding The Book Midwife—the UK's first book coaching company—and her work in thought leadership strategy. Key Takeaways: Thought Leadership & Book Writing: Mindy explains how founding The Book Midwife made her a pioneer in the book coaching industry, helping thousands of clients bring their stories to life. Strategic Visibility: Mindy emphasizes the power of consistent self-promotion, networking, and partnerships to increase credibility. Importance of PR: Mindy discusses the significant role PR has played in her career and why investing in professional PR services is essential for widespread media coverage. Legacy & Impact: Beyond business, Mindy shares her passion for thoughtful giving and how building a legacy involves leaving something meaningful, like a book or charitable project. Networking & Referrals: Mindy and Ruth talk about the importance of strategic partnerships and referral systems in growing a business, including the option to donate referral fees to charity. Notable Quotes: "If I don’t push past the fear and get out of my comfort zone, I’m doing a disservice to those who could learn from or be inspired by me." – Mindy Gibbons-Klein "It’s not just about leaving a business legacy; it’s about the impact and legacy we leave on the world." – Mindy Gibbons-Klein Connect with Mindy: Website LinkedIn TEDx Talk: Sometimes You Need to Change Yourself to Be Yourself Giving 1 Percent Resources Mentioned: The Success Method Course : Ruth Ferreira’s proven course for small business owners looking to grow their business and profits over the next 12 months. Catch the latest episodes of Dominate Your Niche on your favorite podcast platform. Don’t forget to rate and review! Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 8 - Employee Advocacy with Sarah Clay 41:27

35 weeks ago41:27

41:27

In this episode, our guest Sarah Clay, LinkedIn specialist and business advocate, discusses her journey of writing a book as a key step in positioning herself as an authority in the field. From overcoming resistance to better understanding the power of employee advocacy, Sarah shares the intricate details behind her book-writing process and how it solidified her niche in the business world. We dive deep into the impact of employee advocacy, especially for companies of different sizes and departments, and how sharing knowledge through platforms like LinkedIn can foster stronger relationships with clients. Sarah also reveals the real purpose behind writing a book—not for monetary gain, but as a powerful business tool. Key Takeaways: The Power of Writing a Book for Positioning – Writing a book is a strong way to showcase expertise and authority in a niche. Sarah shares how it broke down barriers for her to get on stage and how it serves as a valuable tool beyond just making money. Overcoming Resistance – Even though Sarah knew the value of writing a book, it wasn’t until someone challenged her that she finally committed. She discusses how external accountability helped her through moments of self-doubt during the process. Employee Advocacy for Diverse Teams – Sarah explains the importance of employee advocacy and how empowering different departments to engage on LinkedIn can create connections with customers. Technical teams can directly answer specific client queries, strengthening customer relations. Writing a Book: A Long-Term Investment – It’s not about immediate sales, but about the long-term business benefits. Sarah highlights how writing a book refines systems and creates credibility that lasts far beyond a business card. Process and Systems Matter – Writing the book allowed Sarah to refine her process for employee advocacy, making it easy for companies to implement. This system is geared to empower employees, helping them see how engaging on LinkedIn benefits both them and the company. Mentioned in This Episode: Sarah Clay’s book (Kindle and paperback versions available on Amazon): Sarah Clay on Amazon Employee Advocacy on LinkedIn: Learn more on Sarah Clay’s website: Sarah Clay’s Website Sarah Clay’s upcoming event, How to Leverage LinkedIn if You’re an Executive Businesswoman Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 7 - Driving Global Reach with Sarah Hamilton-Gill 37:15

37 weeks ago37:15

37:15

In this episode, Ruth chats with Sarah Hamilton-Gill about the key strategies that have driven her business growth, focusing on the global reach provided by her book and podcast. Sarah discusses how these tools, along with the power of LinkedIn, have transformed her visibility and led to business success across 35 countries. Key Topics Covered: Global Reach Through Podcasts and Books: Sarah shares how starting a podcast and publishing a book have expanded her business reach from the UK to a global audience, providing invaluable visibility in over 35 countries. Maximizing Podcast Content: Discover tools like Opus Clips that help you create impactful clips and summaries from podcast episodes, cutting down manual effort and amplifying your message. Try Opus Clips here: https://www.opus.pro LinkedIn as a Business Game-Changer: Sarah explains how LinkedIn drives 80-90% of her business, making it an essential tool for visibility and client acquisition. Building a Future Pipeline: Learn the importance of consistent LinkedIn activity and how newsletters can nurture relationships and maintain your business pipeline, even if not everyone engages immediately. Daily Success Habits: Sarah shares her personal and business non-negotiables, including a daily swim and the crucial role of business development every day to avoid business roller coasters. A Lesson in Resilience: Sarah opens up about her biggest business failure—having to liquidate her first business after unexpected surgery—and how she bounced back stronger. Key Takeaways: Content creation through podcasts, books, and LinkedIn posts is essential for building long-term credibility and visibility. Consistency in business development, even during busy times, is crucial for avoiding gaps in your work pipeline. Leveraging technology and automation can simplify processes and keep your business moving forward. Learn from failures and adapt, because resilience is key to sustained success. Links and Resources: Follow Sarah on LinkedIn: Sarah Hamilton-Gill LinkedIn Profile Check out Sarah’s website here: https://www.leapintoconsulting.com/ Listen to Sarah’s Podcast here: Leap into HR Consulting the Podcast Check out Sarah’s book here: Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 6 - Building Your Network with Jamie Stewart 42:52

39 weeks ago42:52

42:52

In this episode, Jamie Stewart, founder of Circle Networks, joins us to discuss the transformative power of networking and friendships in business. Jamie, a seasoned business growth expert who has previously managed a £75m acquisition and served as a FTSE 250 managing director, now helps entrepreneurs achieve 6-figure growth with less effort. His approach includes lead generation, partnership development, and mindset mastery. Jamie shares insights on building relationships for trust and referrals, overcoming networking pitfalls, and the importance of networking. He emphasizes how focusing on helping others and being someone people want to recommend can drive significant business growth. We also dive into the value of having a strong team, tackling resistant tasks, and the role of vision and Dream 100 lists in achieving business goals. Guest: Jamie Stewart, Business Growth Professional, Founder of Circle Networks Discussion Topics: The Power of Networking: Jamie’s journey into networking and its impact on business growth. Friendship Fuels Business: Building genuine relationships to enhance trust and referrals. Word of Mouth and Referrals: Strategies for increasing referrals and common networking mistakes. Online Networking: Benefits and importance in today’s business environment. Team Dynamics: The significance of having the right team and being a recommended person. Overcoming Resistance: The impact of tackling resistant tasks on growth. Vision and Dream 100 Lists: Using vision and targeted lists to achieve goals. Key Takeaways: Authentic networking and relationships are crucial for business success. Helping others and being a person of recommendation can lead to significant growth. Embracing a positive mindset and vision helps in overcoming challenges and reaching goals. Episode Links: Jamie Stewart: LinkedIn Profile | Circle Networks Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 5 - Disrupting the Legal Sector with Kim Simmonds of Law 365 and Cloud Contracts 365 19:53

41 weeks ago19:53

19:53

In this episode, we chat with Kim Simmonds, law firm founder, AI entrepreneur, and mother of two, who is disrupting the legal sector. As the founder of Law 365 and Cloud Contracts 365, Kim has built a niche law firm catering specifically to Microsoft Partners and tech businesses, and has recently ventured into AI with a revolutionary product which is disrupting the legal industry. Key Topics Discussed: The Power of Niching: Kim shares how she identified and positioned herself in a unique niche, focusing on Microsoft Partners, a community of 30,000 in the UK and 3.5 million worldwide. Discussion on the pros and cons of niching, including how to target a specific sector within a deep niche. Building Visibility and Reputation: Kim discusses her strategies for gaining visibility in her niche, including word-of-mouth referrals, outstanding client service, and strategic networking. The role of personal branding in establishing her as a thought leader and innovator in the legal field. Challenges in Building a Niche Business: Insights into the lessons Kim has learned over the years, including the importance of a strong sales and marketing engine and hiring the right talent to fit the firm's culture and values. Innovative AI in Legal Services: Introduction to Kim's latest venture, an AI-driven tool designed to analyze legal contracts with precision. Explanation of how her tool differs from generative AI like ChatGPT, focusing on machine learning and natural language processing (NLP) to provide accurate and reliable contract analysis. Balancing Professional Success with Personal Well-being: Kim also touches on her personal practices of meditation, breathwork, and ice baths, which help her maintain balance amidst her professional responsibilities. Quote of the Episode: "Niche does not mean small; it just means specialized and focused." Links and Resources: https://www.linkedin.com/in/kimsimmonds/ Law 365 Cloud Contracts 365 Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 4 - Business Growth through Culture, Community, and Connection with Penny Power 24:24

44 weeks ago24:24

24:24

In this inspiring episode, Ruth welcomes Penny Power, an accomplished entrepreneur, international public speaker, author, and community builder. Penny shares her journey from founding the world's first online business network in 1998 to her current venture, BIP 100. With a passion for love and connection in the digital age, Penny discusses the importance of community, culture, and real human relationships in business. Key Points Discussed Introduction to Penny Power Penny's background as an entrepreneur, speaker, author, and community builder. Her work with major companies like BT, L'Oreal, Microsoft, and Rolex. Awarded an OBE for services to entrepreneurship in social and digital development. Contributions to the Digital Business Britain Manifesto. The Birth of Academy (1998) Founding the world’s first online business network before the advent of social media. Achieving significant growth to 650,000 members through word-of-mouth and community culture. The importance of creating an inclusive and supportive online environment. The Role of Culture and Community Distinguishing between a network and a community. The significance of creating a culture of trust, friendship, and protection within a community. Managing diverse and global groups while maintaining a positive and respectful atmosphere. Transition to BIP 100 Establishing a smaller, more intimate network of 100 business experts. The concept of "Business is Personal" and the importance of personal connection. Learning from past experiences to foster a supportive and engaging community environment. Lessons Learned and Advice The importance of learning business fundamentals and financial management. Recognizing the value of culture and human interaction in business. Caution against hastily taking on investors and the need for understanding the implications of investment decisions. Understanding the significance of control, income, and asset building in business growth. Penny’s Definition of Success Emphasizing love, connection, peace, and family as key elements of success. The journey of adapting lifestyle changes and finding joy in simplicity and gratitude. Scaling Business Final advice on scaling a business with a focus on m Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 1 - Growth by Acquisition and Building your Team, with Joanne Bell of Bells Accountants 20:14

47 weeks ago20:14

20:14

In this episode, we delve into the inspiring journey of Joanne Bell, founder of Bell's Accountants, who has transformed her business from a side hustle into a significant name in the UK's accounting sector. Joanne shares her insights on business growth through building community, strategic growth through acquisitions, and the challenges and rewards of team expansion. Her story is a testament to entrepreneurial grit and the power of community in business success. Introduction to Joanne Bell: Joanne Bell, founder of Bell's Accountants, started her business 14 years ago. She focuses on personalized, streamlined accounting services and demystifying financial jargon. Joanne's consultancy helps business owners interpret financial data for better decision-making and increased profitability. Recognized as a Kent Best Woman in Business and among the top 50 Women in Finance globally. Podcast Themes: Discussion on growth strategies: community building, acquisitions, and team development. Business Beginnings: Joanne started her business as a side hustle during the 2008 financial crisis, gaining clients through local advertising and word of mouth. Initially focused on individual clients like taxi drivers and tradespeople for tax services. Community Building and Networking: Emphasized community involvement and added value, speaking at events, and running mastermind groups. Highlights the benefits of online networking during COVID-19 for business continuity and client referrals. Team Expansion: Grew the team organically to 38 members, stressing the importance of hiring individuals who bring expertise and challenge existing processes. Shared insights on recruitment strategies, including skills testing and personality fit assessments. Growth through Acquisition: Unexpectedly acquired a retiring colleague's firm using a long-term payment plan secured against property. Expanded through four additional acquisitions, integrating new teams and leveraging existing client bases for growth. Challenges and Learnings from Acquisitions: Learned the critical role of team integration and communication during mergers to ensure cultural alignment and client retention. Advises strategic planning and process mapping when merging businesses to optimize efficiencies. Consultancy Expansion: Recently launched a consultancy business outside Bell's Accountants, focusing on high-growth businesses needing strategic financial planning beyond Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

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Episode 3 - Building Your Personal Brand, Credibility and Network, with Lesley Thomas of The Money Confidence Academy 25:33

47 weeks ago25:33

25:33

In this episode, we dive into the world of money confidence with Lesley Thomas, founder of the Money Confidence Academy and host of the Let's Talk Money and More podcast. Lesley shares her journey from general money coaching to specializing in financial literacy, aiming to empower ambitious female business owners and teenagers alike. Introduction: Introducing Lesley Thomas, founder of the Money Confidence Academy and host of the global 5% podcast, Let's Talk Money and More. Lesley is an accredited money and mindset coach with a master's in executive coaching and mentoring. She focuses on empowering ambitious female business owners and teenagers through financial literacy. About Lesley Thomas: Lesley started as a general money coach but evolved to specialize in financial literacy to address deep-seated issues early on. Her mission is to impact one million teens with financial education, aiming to foster financial competence and confidence from a young age. Building a Personal Brand: Initially struggled with creating a fitting personal brand, moving from a generic website to one that truly reflects her values and expertise. Highlights the importance of authentic personal branding and professional photo shoots in establishing credibility. Overcoming Challenges: Discusses her resistance to visibility early on, including fears of going live on social media. Eventually embraced visibility through platforms like Facebook Live and later launching her successful podcast. The Power of Podcasting: Started her podcast to enhance authority and visibility, initially hesitant but later found it a powerful tool for connecting with her audience and showcasing expertise. Emphasizes how podcasting helps to demonstrate expertise and authority in the financial literacy space. Lessons Learned: Importance of being visible in influential circles, even when feeling like a small fish, to build credibility and expand professional networks. Highlights the role of discomfort in personal growth and business success, urging others to embrace challenges early on. Closing Thoughts: Lesley shares insights on finding validation in professional circles and the collaborative spirit that drives success. Encourages new entrepreneurs to prioritize visibility and discomfort as catalysts for growth and learning. Where to Find Lesley Thomas: Website: The Money Confidence Academy Podcast: Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

1
Episode 2 - Getting Visible and Getting in the Press with Amanda Fitzgerald 27:01

47 weeks ago27:01

27:01

This podcast episode with Amanda Fitzgerald provides invaluable insights into mastering PR and visibility strategies for entrepreneurs aiming to dominate their niches. Amanda's journey, expertise, and practical advice make this episode a must-listen for anyone looking to elevate their business visibility through effective PR tactics. Introduction: Today's episode features Amanda Fitzgerald, renowned as the ultimate door opener in PR and visibility strategy. Amanda has successfully placed clients in prestigious outlets like ITV This Morning, Forbes, The Sunday Times, The Telegraph, and more. Interview Highlights: Amanda's Journey: Amanda shares how she transitioned from running a luxury knitwear e-commerce store to becoming a PR expert due to her mother's advice about the power of PR. Niche and Expertise: Known as the ultimate door opener, Amanda specializes in empowering micro and small businesses to master their own PR and dominate their niches. Key Learnings and Mistakes: Through her own experiences and running a PR agency, Amanda learned the essential elements of successful PR campaigns, including messaging and mindset. The Five Stages of Visibility: Backstage: Preparation and planning, refining messaging and mindset. Your Stage: Optimizing SEO, keywords, and social media strategy. Their Stage: Leveraging guest spots, collaborations, and speaking engagements. Open Stage: Networking online and offline, building personal connections strategically. Main Stage: PR, visibility, and publicity strategies to dominate your niche. Personal Anecdotes and Failures: Amanda candidly shares her failures, including mishaps in pitching journalists and missed opportunities, emphasizing the importance of resilience and learning from mistakes. Advice and Insights: She stresses the significance of strategic networking, personal branding through diverse interests like open water swimming, and the transformative power of PR for business growth. Where to Find Amanda Fitzgerald: Website: amandapr.com LinkedIn: Amanda Fitzgerald PR Instagram: @AmandaPRExpert Connect with Ruth Ferreira: Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop Love to connect: https://www.linkedin.com/in/ruth-ferreira-65724126/ https://www.instagram.com/growyourbusinesswithruth/ Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method ----------------------------------------------------------------------------------------------------------------- Subscribe Now: https://pod.link/1755694186 If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!…

Dominate Your Niche Podcast

1
Dominate Your Niche Podcast 12:06

47 weeks ago12:06