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Why Your Brand Needs a Ladder and How to Create One

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Manage episode 363692972 series 1409292
Content provided by Julia Carcamo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Carcamo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
A strong brand is crucial for creating brand recognition and loyalty among consumers. But how do you effectively communicate your brand to your target audience and use it to build a successful marketing strategy? Enter the brand ladder. This helpful tool allows you to break down your brand into easily digestible parts, such as product features, benefits, emotions, and values. By identifying these essential elements, you can create a clear and compelling message that resonates with your audience and sets you apart from competitors. Learn more at www.jcarcamoassociates.com/. Get insights delivered to your inbox: www.jcarcamoassociates.com/casino-mark…newsletter/ Join the most effective casino marketing training. https://casinomarketingbootcamp.com/
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123 episodes

Artwork
iconShare
 
Manage episode 363692972 series 1409292
Content provided by Julia Carcamo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Carcamo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
A strong brand is crucial for creating brand recognition and loyalty among consumers. But how do you effectively communicate your brand to your target audience and use it to build a successful marketing strategy? Enter the brand ladder. This helpful tool allows you to break down your brand into easily digestible parts, such as product features, benefits, emotions, and values. By identifying these essential elements, you can create a clear and compelling message that resonates with your audience and sets you apart from competitors. Learn more at www.jcarcamoassociates.com/. Get insights delivered to your inbox: www.jcarcamoassociates.com/casino-mark…newsletter/ Join the most effective casino marketing training. https://casinomarketingbootcamp.com/
  continue reading

123 episodes

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