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CMO Reveals: The Real eCommerce Design Problems Business Owners Face — Jess Holland | Challenges Ecommerce Brands Face with Fast Marketing, Why Simple Design Outperforms Complex Visuals, How to Combine Branding and Copy Effectively (#319)

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Manage episode 427820987 series 2921256

In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io.
Topics discussed in this episode:

  • Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce marketing
  • How understanding the root causes of customer problems helps create more effective branding and messaging
  • What strategies can help e-commerce businesses compete in a rapidly changing digital landscape
  • How incorporating customer personas into product imagery can significantly boost conversion rates
  • Why regular, well-designed email newsletters are one of the most cost-effective ways to drive sales and subscriptions
  • What challenges e-commerce business owners face when trying to keep up with fast-paced marketing demands
  • How unlimited design subscription services can solve common pain points for e-commerce brands and marketing agencies

Links & Resources
Website: https://www.cornerstory.io/
LinkedIn: https://www.linkedin.com/company/cornerstory/
Instagram: https://www.instagram.com/cornerstory.hq/
Get access to more free resources by visiting the podcast episode page at
t.ly/s0RND
Subscribe & Listen Everywhere:
Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.

Get Your "Founder's Sidekick" today

With “Founder’s Sidekick,” you’ll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.
Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

  continue reading

350 episodes

Artwork
iconShare
 
Manage episode 427820987 series 2921256

In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io.
Topics discussed in this episode:

  • Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce marketing
  • How understanding the root causes of customer problems helps create more effective branding and messaging
  • What strategies can help e-commerce businesses compete in a rapidly changing digital landscape
  • How incorporating customer personas into product imagery can significantly boost conversion rates
  • Why regular, well-designed email newsletters are one of the most cost-effective ways to drive sales and subscriptions
  • What challenges e-commerce business owners face when trying to keep up with fast-paced marketing demands
  • How unlimited design subscription services can solve common pain points for e-commerce brands and marketing agencies

Links & Resources
Website: https://www.cornerstory.io/
LinkedIn: https://www.linkedin.com/company/cornerstory/
Instagram: https://www.instagram.com/cornerstory.hq/
Get access to more free resources by visiting the podcast episode page at
t.ly/s0RND
Subscribe & Listen Everywhere:
Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.

Get Your "Founder's Sidekick" today

With “Founder’s Sidekick,” you’ll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.
Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

  continue reading

350 episodes

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