The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Jessica Delahunt and Sender Score Powered By Validity. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jessica Delahunt and Sender Score Powered By Validity or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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BIMI, BIMI More: How to Boost Email Engagement with Tom Bartel, SVP of Data Services at Validity
Manage episode 351683913 series 3426218
Content provided by Jessica Delahunt and Sender Score Powered By Validity. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jessica Delahunt and Sender Score Powered By Validity or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Episode Summary:
Are you tired of fighting for attention in stuffed inboxes? Brand Indicators for Message Identification (BIMI) might be the answer.
We know what marketers are thinking: Did we really need yet another email acronym? But BIMI is so much more than that. In this episode of Email After Hours, Tom Bartel, Senior Vice President of Data Services for Validity, joins hosts Guy Hanson and Danielle Gallant to explain how senders can use BIMI to win more clicks and conversions in the inbox. They’ll discuss the benefits of BIMI, how to implement it, adoption trends, and why senders will want to be early adopters of this emerging specification. (Best of all, they’ll do it in plain English!)
If you enjoyed this episode then please either:
Are you tired of fighting for attention in stuffed inboxes? Brand Indicators for Message Identification (BIMI) might be the answer.
We know what marketers are thinking: Did we really need yet another email acronym? But BIMI is so much more than that. In this episode of Email After Hours, Tom Bartel, Senior Vice President of Data Services for Validity, joins hosts Guy Hanson and Danielle Gallant to explain how senders can use BIMI to win more clicks and conversions in the inbox. They’ll discuss the benefits of BIMI, how to implement it, adoption trends, and why senders will want to be early adopters of this emerging specification. (Best of all, they’ll do it in plain English!)
If you enjoyed this episode then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow ‘Email After Hours’ on Spotify
Email After Hours: The Podcast for Email Senders is handcrafted by our friends over at fame.so
39 episodes
Share
Manage episode 351683913 series 3426218
Content provided by Jessica Delahunt and Sender Score Powered By Validity. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jessica Delahunt and Sender Score Powered By Validity or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Episode Summary:
Are you tired of fighting for attention in stuffed inboxes? Brand Indicators for Message Identification (BIMI) might be the answer.
We know what marketers are thinking: Did we really need yet another email acronym? But BIMI is so much more than that. In this episode of Email After Hours, Tom Bartel, Senior Vice President of Data Services for Validity, joins hosts Guy Hanson and Danielle Gallant to explain how senders can use BIMI to win more clicks and conversions in the inbox. They’ll discuss the benefits of BIMI, how to implement it, adoption trends, and why senders will want to be early adopters of this emerging specification. (Best of all, they’ll do it in plain English!)
If you enjoyed this episode then please either:
Are you tired of fighting for attention in stuffed inboxes? Brand Indicators for Message Identification (BIMI) might be the answer.
We know what marketers are thinking: Did we really need yet another email acronym? But BIMI is so much more than that. In this episode of Email After Hours, Tom Bartel, Senior Vice President of Data Services for Validity, joins hosts Guy Hanson and Danielle Gallant to explain how senders can use BIMI to win more clicks and conversions in the inbox. They’ll discuss the benefits of BIMI, how to implement it, adoption trends, and why senders will want to be early adopters of this emerging specification. (Best of all, they’ll do it in plain English!)
If you enjoyed this episode then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow ‘Email After Hours’ on Spotify
Email After Hours: The Podcast for Email Senders is handcrafted by our friends over at fame.so
39 episodes
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Similar to Email After Hours: The Podcast for Email Senders
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
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continue reading
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