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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Trump Stories: Scott Pruitt
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Content provided by NPR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by NPR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As Donald Trump's EPA Administrator, Scott Pruitt is popular with conservatives for his aggressive rollback of Obama-era environmental regulations. He has also been strongly criticized for alleged ethics violations. But there's another side of Pruitt that's less well known. Pruitt is a Southern Baptist, and for years, his politics focused on faith-based issues like abortion and religious freedom. Pruitt has publicly said he doubts the science behind the theory of evolution. In this episode, we examine how Pruitt's faith informs his views on the environment, and how he handled a major pollution case in Oklahoma. Follow us on Twitter @NPREmbedded and @kellymcevers, and follow the reporters for this episode: @TomDreisbach and @JoeWertz. (Supreme Court audio in this episode comes from Oyez.)
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218 episodes
Manage episode 204242183 series 1324411
Content provided by NPR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by NPR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As Donald Trump's EPA Administrator, Scott Pruitt is popular with conservatives for his aggressive rollback of Obama-era environmental regulations. He has also been strongly criticized for alleged ethics violations. But there's another side of Pruitt that's less well known. Pruitt is a Southern Baptist, and for years, his politics focused on faith-based issues like abortion and religious freedom. Pruitt has publicly said he doubts the science behind the theory of evolution. In this episode, we examine how Pruitt's faith informs his views on the environment, and how he handled a major pollution case in Oklahoma. Follow us on Twitter @NPREmbedded and @kellymcevers, and follow the reporters for this episode: @TomDreisbach and @JoeWertz. (Supreme Court audio in this episode comes from Oyez.)
Learn more about sponsor message choices: podcastchoices.com/adchoices
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continue reading
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218 episodes
All episodes
×Episode 3: After a year of waiting, the bet is finally over. Reporter Zach Mack takes stock of his father's predictions and confronts him about the future of the family. To listen to this series sponsor-free and get early access, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Episode 2: After reporter Zach Mack accepts a bet with his father over 10 politically apocalyptic predictions, he sets out on a journey to change his dad's mind. To listen to this series sponsor-free and get early access, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Episode 1: Reporter Zach Mack thinks his dad has gone all in on conspiracy theories, while his father thinks that Zach is the one being brainwashed. In 2024, after the latest round of circular arguments, they decided to try something new, an attempt to pull each other out of the spell each of them thinks the other is under. Can one family live in two realities? To listen to this series sponsor-free and get early access, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Zach Mack and his dad are living in separate realities, and it's tearing their family apart. Like so many Americans, Zach's dad has gotten swept up in conspiracy theories. After years of circular arguments, the father challenged his son to a bet: $10,000 on ten politically apocalyptic predictions that would all happen in 2024. In this three-part series, we follow Zach on an intimate journey to bring his father back from the rabbit hole. All episodes will be available for NPR+subscribers on February 21 and for all listeners on February 23. To listen to this series sponsor-free and get early access, sign up for Embedded+ in Apple Podcasts or at plus.npr.org . Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…

1 Five Fingers Crush The Land from NPR's Throughline 55:32
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As NPR correspondent Emily Feng reported in our three-part series "The Black Gate," hundreds of thousands of Uyghur people have been detained in China. They've been subjected to torture, forced labor, religious restrictions, and even forced sterilization. In this episode from 2021, our colleagues at the history podcast Throughline explore who the Uyghur people are, their land, their customs, their music and how they've become such a target in China today. To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…

1 The Black Gate: Arresting Your Brothers and Sisters 41:45
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As NPR correspondent Emily Feng reported on the Kucar family, she encountered a mysterious figure working to keep her sources from speaking out. Later, she meets another Uyghur man who - perhaps unwillingly - becomes an actor within China's systems of control. These men are accused of working to silence others, but they say they've found themselves silenced as well. To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Abdullatif Kucar returns to China, determined to find his children, who have been sent to state-run "boarding schools," and his wife, who has spent two years in prison. They're among hundreds of thousands of Uyghurs arrested and detained over the years. Kucar is trying to do what is virtually impossible in China: bring his loved ones home for good. To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
In the Xinjiang region of western China, the government has rounded up and detained hundreds of thousands of Uyghurs and other Muslim ethnic groups, including the wife and young children of a Uyghur businessman named Abdullatif Kucar. NPR correspondent Emilly Feng follows Kucar as he desperately searches for his missing family. To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
This is the story of a people being erased, one family at a time. For almost a decade, the Chinese government has been detaining hundreds of thousands of ethnic Uyghurs in what critics call a systematic attempt to dismantle their culture. And since the beginning, NPR correspondent Emily Feng has reported on these detentions, which were described by the United Nations as possibly constituting crimes against humanity. In this three-part series, Emily follows one man desperately trying to reunite with his wife and children. Along the way, she uncovers surprising new details about some of the Uyghurs enabling this massive surveillance state. To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
There's a promise that all Marines make to defend the Constitution. After Sgt. Joshua Abate participated in the events on January 6, the Corps has to decide: Did he break his oath when he entered the Capitol that day? And what does his case say about the changing narrative around January 6? To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
"Have you ever tried to overthrow the U.S. government?" Marine Sgt. Joshua Abate was in the middle of a routine polygraph test to receive top-secret clearance when he made an extraordinary admission: He had followed the crowd that broke into the U.S. Capitol on January 6, 2021. This admission leads to a different kind of January 6 story. Abate says he's not an insurrectionist. So why did it take him so long to talk openly about that day? To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Sergeant Joshua Abate says that he's not a rioter or an insurrectionist. Those closest to the active-duty Marine call him "a good guy." But he was part of the mob that attacked the Capitol on January 6th, 2021. On the eve of a new presidential election, what does his case tell us, as the nation still grapples with the legacy of that day? As they look into the military's reckoning with extremism in the ranks, NPR's Tom Bowman and Lauren Hodges examine Abate's main line of defense: Don't focus on what he did; focus on his promising career as a Marine, instead. Embedded's new two-part series "A Good Guy" drops Thursday, October 24. To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Episode 6: Christine and Max are some of the most recent female athletes in this century-long history to face tests, stigma, and restrictions. But they are unlikely to be the last. In this episode, we find out whether Christine qualifies for the Paris Olympics, as well as the fate of Max's court case. And we explore the broader implications of the sex binary in sports. Is there a better way for sports to be categorized? To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org . Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Episode 5: A battle over science and ethics unfolds. World Athletics releases and then tweaks multiple policies impacting DSD athletes, while critics cry foul. In this episode, World Athletics doubles down on its claims, Caster Semenya challenges the rules again, and we dig deep on a big question: what constitutes an "unfair" advantage on the track? To listen to this series sponsor-free and support NPR, sign up for Embedded+ in Apple Podcasts or at plus.npr.org . Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
Episode 4: In 2009, South African sprinter Caster Semenya won gold at the World Championships. But instead of a celebration, she endured endless speculation about her body, her biology, and her gender. And soon, sports organizations would launch a new round of regulations, lead to multiple court cases, and require sporting organizations to justify their claim that DSD athletes have an unfair advantage. Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy…
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