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#52: Beyond Social Media: Why Your Posts Are Not Enough
Manage episode 437963180 series 3511640
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In this episode, we discuss the limitations of relying solely on social media for marketing and offers alternative strategies to attract clients.
We highlight the constantly changing algorithms and oversaturation of social media platforms as major challenges.
We talk about how diversifying content and focusing on options other than social media is the key you need to build a loyal client base online.
The episode concludes with some actionable takeaways and metrics to track your marketing effectiveness.
Chapters
00:00 Introduction and Background
03:30 The Limitations of Relying Solely on Social Media for Marketing
06:04 Diversifying Content: Reaching and Engaging Different Audiences
09:58 Optimizing Websites: Driving Traffic and Converting Visitors into Clients
12:57 The Power of Email Marketing: Building Relationships and Nurturing Connections
13:26 Analysing and Adjusting: The Importance of Metrics and Results
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Empowered Marketing Unleashed, the podcast dedicated to empowering online entrepreneurs to unleash success through effective online marketing, savvy social media strategy and adding new revenue streams using your amazing skills. I’m Cass Duffill and I’m excited to share this journey of empowered marketing success with you!
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