Last summer, something monumental happened. One of Uncuffed's founding producers, Greg Eskridge, came home after more than 30 years in prison. In this episode we’ll bring you back to that emotional day last summer when he walked out of the San Quentin gates, free at last. Our work in prisons is supported by the California Arts Council, the California Department of Corrections and Rehabilitation, independent foundations, and donations from listeners like you. Learn more, sign up for Uncuffed news, and support the program at www.weareuncuffed.org Follow us @WeAreUncuffed on Instagram and Facebook Transcripts are available within a week of the episode coming out at www.kalw.org/podcast/uncuffed…
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Epiphany Toilet
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Content provided by Paper Jacket. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Paper Jacket or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Epiphany toilets, secrets that everyone knows, why millennials don’t suck (stop saying that!) and random conversations about the proper order to watch Star Wars. This is Paper Jacket Marketing, and our team like to bring education, entertainment, creative thoughts, and ultimately just creative value to a Business Owner/Entrepreneur, Creative Artist, or just someone who is looking to do big things in the digital world. Our BIG IDEA is “building a brand that people care about.” Our motto: DON’T BE BORING! So follow along and join the journey!
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9 episodes
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Content provided by Paper Jacket. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Paper Jacket or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Epiphany toilets, secrets that everyone knows, why millennials don’t suck (stop saying that!) and random conversations about the proper order to watch Star Wars. This is Paper Jacket Marketing, and our team like to bring education, entertainment, creative thoughts, and ultimately just creative value to a Business Owner/Entrepreneur, Creative Artist, or just someone who is looking to do big things in the digital world. Our BIG IDEA is “building a brand that people care about.” Our motto: DON’T BE BORING! So follow along and join the journey!
…
continue reading
9 episodes
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1 "Thoughts on our business after 3 years" - Car Ride Thoughts - Jeremy Hicks 24:04
24:04 
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Play Later Play Later Lists Like LikedIn this episode, Jeremy gets a little personal and shares some RAW thoughts on the past 3 years of Paper Jacket. We basically started 3 years ago (June 2016) as just John and Jeremy - conquering the world! But...as moist business owners will tell you, the romance of being an entrepreneur can ware off or die down. Life gets REALLY busy. Jeremy shares what we have learned as a business and in our personal lives what growing a brand or business is all about. If you are a new business - especially within your first 3 years - you HAVE TO listen to this. The earlier you get some perspective, the better. Biggest take -away from this: "Don't grow a job...grow a business."…
1 F8 2019 Highlights - Changes to Facebook & Instagram - Epiphany Toilet - Episode 6 9:19
9:19 Play Later Play Later Lists Like Liked9:19
Play Later Play Later Lists Like LikedIn case you missed the F8 keynote from Facebook - or even if you did catch it - this is a good listen to hear our insights about the recent changes to Facebook and Instagram and what strategies you should look into changing in your business.
1 Stop Wasting People's Time - Epiphany Toilet - Episode 5 3:44
3:44 Play Later Play Later Lists Like Liked3:44
Play Later Play Later Lists Like LikedWant to know better ways to make content and promote content? Here are some ideas and tips to help you make content that your audience wants, because the last thing you want for your brand is to make your audience feel like you only waste their time with your content.
1 "Your Business Won't Grow Without These Elements" - Car Ride Thoughts - with Jeremy Hicks 23:20
23:20 Play Later Play Later Lists Like Liked23:20
Play Later Play Later Lists Like LikedIn this episode, Jeremy discusses two big things: 1) How the SEO game is the exact same strategy - just a different formula. 2) How you can never grow your business without BOTH a marketing and sales team. In the beginning, Jeremy gives a practical understanding of how marketing results are broken up into two strategies. From there, he shares why you should not expect the same results from marketing as you do sales - or visa versa. Jeremy also breaks down a practical analogy of how your marketing and sales team are like a football team. Listen to find out what he means by that.…
1 Epiphany Toilet - Ep 3 - "Tenacity verses Talent" 3:42
3:42 Play Later Play Later Lists Like Liked3:42
Play Later Play Later Lists Like LikedIn this epiphany toilet episode, Jeremy talks about the differences between Tenacity and the difference between Talent. The reality is that you need both, but more often than not, some rely too heavily one side or the other. This is a great episode for anyone stepping into the workplace for the first time, starting a businesses, or trying to figure out who to hire. And as always, share your thoughts and share this podcast to get other opinions as well.…
In this epiphany toilet episode, Jeremy shares his thoughts on the recent Payless commercial and social experiment. Let's just say it wasn't very positive. Not because we're dogging their commercial. We're dogging their brand. Their brand that says "we give you a cheap experience for the 'quality' of our shoe." Take a listen, share some thoughts. But whatever you do, make sure you share it with others to get their thoughts as well.…
1 "Bull crap - you DID grow your business with marketing" - Car Ride Thoughts - with Jeremy Hicks 7:03
7:03 Play Later Play Later Lists Like Liked7:03
Play Later Play Later Lists Like LikedYou know what I hate hearing? The lie of businesses and organizations saying that they grew without any marketing. Do they even know what marketing is? It’s more than advertising. It’s more than flyers, businesses cards, social media and email. It’s your logo. It’s your tagline. It’s your description. It’s ever single piece of content you’ve ever made. You may have done less than others, but you’ve always done marketing. Now ask yourself - should I be known as the company that doesn’t market? Will that actually help my grow?…
1 Email Marketing Strategies in 2019 - Car Ride Thoughts - with Jeremy Hicks 15:03
15:03 Play Later Play Later Lists Like Liked15:03
Play Later Play Later Lists Like LikedCar ride thoughts - honest thoughts on email marketing. Whenever I hear about people buying list and sending out huge email blast, are usually cringe. I also tend to agree that email marketing is kinda dead. Not fully, but certainly harder than most other platforms that are out there. I ultimately believe that social media is the best place to interact with your audience. So if you use your email marketing like to use your social media, I think you could have a profitable email marketing strategy. But if you use email marketing like a constant advertisement, you’re going to lose a lot of people and hurt your brand.…
1 Epiphany Toilet - Episode 1 - R.O.I. verses R.O.T. 4:23
4:23 Play Later Play Later Lists Like Liked4:23
Play Later Play Later Lists Like LikedIn this Epiphany Toilet episode, Jeremy discusses the differences between "Return-on-investment" and "Return-on-transaction." So many times, we just want the quick win and that the only way we measure it. Sometimes it takes longer, so you need shorter gains. Many times, this becomes a comparison between Branding and Selling. You always need to sell, but if you sell from your branding strategy, the long win usually works out much better than the short one. You need to consider the smaller steps to growing your value more than your transactions. This is usually an investment - not a quick gamble. If you want to watch this episode instead of listen, follow Paper Jacket Marketing on Instagram , YouTube , and Facebook ! Otherwise, make sure you're subscribed to this podcast. Your life could depend on it...not likely, but it could. You never know. Don't be boring. ;)…
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