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Sponsorship Series - Trailer

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Content provided by Maghalie Rochette. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Maghalie Rochette or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What is the state of sponsorship in professional off-road cycling right now? How has social media changed the landscape of sponsorship? How can an athlete evaluate how much they are worth? Are results and pure racing still valuable? How do company choose who they will work with?

Sponsorship is a subject that is not often talked about. The goal of this podcast series is to change that by painting a portrait of sponsorship in cycling by talking with different key players of the industry.

It will be a 4 parts series where I’ll interview:

1- Athletes

2- Social Media Managers

3- Marketing Managers

4- Agencies

  continue reading

146 episodes

Artwork

Sponsorship Series - Trailer

Fever Talk

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Manage episode 294107471 series 2838366
Content provided by Maghalie Rochette. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Maghalie Rochette or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What is the state of sponsorship in professional off-road cycling right now? How has social media changed the landscape of sponsorship? How can an athlete evaluate how much they are worth? Are results and pure racing still valuable? How do company choose who they will work with?

Sponsorship is a subject that is not often talked about. The goal of this podcast series is to change that by painting a portrait of sponsorship in cycling by talking with different key players of the industry.

It will be a 4 parts series where I’ll interview:

1- Athletes

2- Social Media Managers

3- Marketing Managers

4- Agencies

  continue reading

146 episodes

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