How To Use Podcast Guesting as a Successful Marketing Strategy With Julie Fry

Financial Clarity

Julie Fry is the CEO and Founder at Your Expert Guest, a podcast guest booking agency specializing in connecting service providers and impact-driven leaders with top-ranked podcast shows. With a focus on enabling clients to reach their ideal audience without the hassle of social media marketing, she and her team have successfully booked over 1,500 interviews. This has led to significant business growth for their clients, with hundreds of thousands of dollars in revenue attributed to podcast appearances.

Passionate about the power of meaningful conversations, Julie aims to help experts and business owners leverage podcast guesting as a tool for increasing visibility, brand awareness, and lead generation.

In this episode…

Podcasting is more than a trend; it's a powerful medium for storytelling, information sharing, and yes, even marketing. But have you ever thought about flipping the script and using podcasts not as a host but as a guest to elevate your business?

Julie Fry, podcast guest booking expert, is an authority on maximizing the impact of podcast guesting for marketing purposes. With years of experience helping business leaders land valuable podcast guest spots, Julie brings a treasure trove of insider knowledge on making the most of this underrated marketing tool.

In this episode of the Financial Clarity podcast, host Hannah Smolinski sits down with Julie Fry, Founder and CEO of Your Expert Guest, to delve into the art and strategy of podcast guesting as a potent marketing avenue. Together, they discuss the effectiveness of a long-term commitment to podcast guesting, how to choose the right podcasts for your marketing goals, and the financial implications of scaling this kind of marketing strategy, including team expenses and profitability.