How to Build Your Personal Brand at Work

finding career zen

Have you ever wondered how some professionals seem to rise to the top of their profession so effortlessly? It all comes down to the power of a strong personal brand, and Pete and Ricky are here to guide you through crafting yours to perfection. They kick things off by discussing the importance of personal branding, framing it as more than just a buzzword—it's your reputation, your workplace identity, and your ticket to opportunity.
In this candid discussion, they discuss the potential pitfalls and advantages of your online persona. Pete and Ricky share a story that resonates with many—a young professional's public response to a layoff—and analyze its broader implications for career prospects. Their chat circles back to the core mantra: play to your strengths, project your capabilities, and keep your eye on the long game, where reputation is key.
Tune in for expert insights on building and living your personal brand, one that's as authentic and impactful as you are.
Additional Resources:

• How to Strengthen Your Professional Presence on Social Media
• Steps to Clean Up Your Social Media Image
• How to Shine in a Saturated Job Market
• How to Optimize Your LinkedIn Profile

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👋 FOLLOW PETE NEWSOME ONLINE:
LinkedIn: https://www.linkedin.com/in/petenewsome/
YouTube: https://www.youtube.com/@PeteNewsome
👋 FOLLOW RICKY BAEZ ONLINE:
Linkedin: https://www.linkedin.com/in/efrainrickybaez/
Blog Articles: https://www.baezco.com/baezco-blog

Chapters

1. Building Your Personal Brand at Work (00:00:00)

2. Create Personal Brand, Protect Reputation (00:08:26)

3. Building Your Personal Brand (00:20:23)

4. Personal Branding and Career Advancement (00:30:58)