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Is Business Intelligence Technology Essential for Fleet Management Today? | Utilimarc Fleet FYIs
Manage episode 308914539 series 2999254
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To give you a bit of a general overview - business intelligence seems to be one of those buzzwords that companies throw around when talking strategy and future-proofing solutions, but many find it hard to define – at least in a way that makes sense to the masses. Is it a system? A service? A strategic approach? Yes. To all of the above. But it’s actually more than that too.
Business intelligence (otherwise called BI) is the technology and practice used to perform data analytics and reporting for companies. It offers a view of current, historical and predictive data all consolidated onto one platform. However, the BI used for an overseas shipping company or a major manufacturer is completely different from the BI used for managing fleets. Successful BI implementation is best paired with people who know the ins and outs of the industry and what the data represents. Deep domain knowledge + a platform that helps you visualize your data in a way custom-tailored to your own organization? That’s where the magic starts.
Regardless of the industry though, BI is implemented with one common goal in mind –to help in making informed, data-backed business decisions.
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Show notes for today's episode can be found at: https://www.utilimarc.com/blog
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