Episode 158: Apple Intelligence & Other WWDC News Floor 9 podcast

Content provided by Floor 9 and IPG Media Lab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Floor 9 and IPG Media Lab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Floor 9 »
Episode 158: Apple Intelligence & Other WWDC News

1M ago 40:54

MP3•Episode home

As usual, Apple’s latest WWDC event brought forth many software updates, but the star of the show was Apple’s major AI update — Apple Intelligence, which will enable LLM-powered new features across Apple’s entire ecosystem. In this episode, Adam and Ryan took a deep dive into Apple Intelligence, the ChatGPT integration, its impact on the AI competitive landscape, and more. Listen now to hear our analysis on the WWDC announcements, including:

Apple Intelligence overview - 2:20
Siri’s big upgrade - 5:58
Fun AI features: Genmoji and Image Playground - 10:26
Apple’s AI privacy promise & how it works - 14:04
Apple’s OpenAI partnership & ChatGPT integration - 21:07
How Apple’s AI strategy differs from competitors - 26:20
Safari Highlights & new Photos app updates - 30:01
New immersive Vision Pro content - 33:20
Implications for brand marketers - 37:58

f you enjoyed the episode, please consider giving us a five-star review on Apple Podcast. Follow the Lab on Twitter @ipglab and on Medium for our latest insights. Thanks for listening!

Hosted on Acast. See acast.com/privacy for more information.

161 episodes

#Tech #Society #Floor 9 #IPG Media Lab #Marketing #Innovation #Ad Agency