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Unlocking Success in Your Photography Business: Lisa DiGeso Shares Secrets on Boundaries, Pricing, and Avoiding Burnout

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Manage episode 414166879 series 3569987
Content provided by Jane Goodrich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jane Goodrich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this conversation with Jane, Lisa DiGeso, a newborn and maternity photographer, shares her journey in the photography industry and the creation of her online platform, The Milky Way. She discusses the importance of setting boundaries, scheduling editing time, and not saying yes to every opportunity. Lisa also provides advice for new photographers, including networking with local businesses and influencers. She emphasizes the need for time management and self-care to avoid burnout. Lastly, she talks about managing seasonality in photography and adjusting pricing and availability accordingly. In this conversation,
Jane Goodrich and Lisa discuss various aspects of running a photography business, including price increases, dealing with difficult clients, and the importance of consistency. They also emphasize the power of email marketing and building an email list. Lisa and Jane share funny stories with clients and offers advice for managing client expectations.
Overall, the conversation provides valuable insights and tips for photographers looking to improve their business strategies.

Takeaways

  • Consider raising your prices periodically to reflect your experience and growth as a photographer.
  • Maintain a professional and compassionate approach when dealing with difficult clients.
  • Build an email list to have a direct and reliable way of reaching your audience.
  • Segment your email marketing to provide personalized content to different client groups.
  • Consistency is key in all aspects of running a photography business.


You can find Lisa at:

themilkyway.ca
The Art & Soul Show Podcast
https://www.instagram.com/milkywayfun/
https://www.tiktok.com/@milkywayfun

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!
You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q
Join the Focus on Business Facebook Community
If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community
Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST
Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.
**-Offers end June 30th 2024**

  continue reading

18 episodes

Artwork
iconShare
 
Manage episode 414166879 series 3569987
Content provided by Jane Goodrich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jane Goodrich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this conversation with Jane, Lisa DiGeso, a newborn and maternity photographer, shares her journey in the photography industry and the creation of her online platform, The Milky Way. She discusses the importance of setting boundaries, scheduling editing time, and not saying yes to every opportunity. Lisa also provides advice for new photographers, including networking with local businesses and influencers. She emphasizes the need for time management and self-care to avoid burnout. Lastly, she talks about managing seasonality in photography and adjusting pricing and availability accordingly. In this conversation,
Jane Goodrich and Lisa discuss various aspects of running a photography business, including price increases, dealing with difficult clients, and the importance of consistency. They also emphasize the power of email marketing and building an email list. Lisa and Jane share funny stories with clients and offers advice for managing client expectations.
Overall, the conversation provides valuable insights and tips for photographers looking to improve their business strategies.

Takeaways

  • Consider raising your prices periodically to reflect your experience and growth as a photographer.
  • Maintain a professional and compassionate approach when dealing with difficult clients.
  • Build an email list to have a direct and reliable way of reaching your audience.
  • Segment your email marketing to provide personalized content to different client groups.
  • Consistency is key in all aspects of running a photography business.


You can find Lisa at:

themilkyway.ca
The Art & Soul Show Podcast
https://www.instagram.com/milkywayfun/
https://www.tiktok.com/@milkywayfun

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!
You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q
Join the Focus on Business Facebook Community
If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community
Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST
Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.
**-Offers end June 30th 2024**

  continue reading

18 episodes

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