Shaping the Growth of Your Franchise with Brant Wilson of TBC Corporation and TBC Franchise Group

Franchise Euphoria

Brant Wilson is the EVP of TBC Corporation and President & COO of TBC Franchise Group. Brant joined TBC Corporation in November 2013 as Senior Vice President, TBC Franchise Group. Before joining TBC, Mr. Wilson was with H&R Block, where he spent eight years in increasing positions of management with his last assignment as Vice President of Acquisitions and Franchise Development. Prior to H&R Block, he was with Sprint Corporation, and ASAP Automation, Inc. He began his career as a Commissioned Officer with the United States Army. Brant holds an MBA from Kellogg School of Business, Northwestern University, a Master of Science from the University of Phoenix, and a Bachelor of Science from the United States Military Academy.

Key Takeaways:

[0:18] Today’s episode of Franchise Euphoria is brought to you by IndyFranchiseLaw.com, a leading resource in the franchise space. Head over to IndyFranchiseLaw.com learn more!

[0:59] Josh introduces today’s guest, Brant Wilson, the Executive Vice President of TBC Corporation and the President and COO of TBC Franchise Group.

[2:08] Josh welcomes Brant to Franchise Euphoria.

[2:50] Brant shares a bit about his history beginning with some military experience which led him to the franchising industry.

[6:29] Josh notes that many individuals who serve in the military do end up in leadership roles in the franchising industry.

[11:38] After working for HR Block for 8 years, Brant decided to make the transition over to TBC Corp.

[13:36] Josh comments that one of the biggest challenges franchisors have is making sure the sales process matches up with ideal franchisee candidates.

[17:51] One of the biggest factors in choosing franchisee candidates in Brant’s opinion is analyzing their “why”.

[21:19] Brant explains that the Midas franchise is 100% franchised, meaning there are no corporate owned locations.

[28:33] In Brant’s opinion, having name brand recognition helps with TBC Franchise Group’s success, but in the end, everything comes down to service and trust.

[33:41] If you want to learn more about TBC Corporation or TBC Franchise Group, check out the list of websites below.

[40:39] Thanks for listening, and please, reach out to Josh anytime through email at [e-mail]. If you enjoyed this interview, please leave us a review on iTunes.

Mentioned in This Episode:

[e-mail]

www.franchiseeuphoria.com

www.indyfranchiselaw.com

https://www.midas.com/
https://www.midasfranchise.com/

https://www.linkedin.com/in/midasfrandev/

https://www.bigofranchise.com/

https://www.bigotires.com/

https://www.linkedin.com/company/big-o-tires/

http://www.tbccorp.com/

https://www.linkedin.com/company/tbc-corporation/