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Lens on Success: The Art of Adaptive Marketing with Birch Blaze Studios
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Join us in this episode as we chat with Kerry Struble, the creative mind behind Birch Blaze Studios.
As a seasoned photographer and videographer, Kerry opens up about the challenges and rewards of running his own business and managing his marketing efforts. We explore his strategies for staying agile in a rapidly changing market, the importance of rebranding, and how he harnesses the power of digital marketing platforms and AI to connect with clients and streamline his workflow.
Tune in for a compelling discussion on innovation and resilience in the visual arts industry.
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Chapters
1. Lens on Success: The Art of Adaptive Marketing with Birch Blaze Studios (00:00:00)
2. About Birch Blaze Studios (00:00:58)
3. Flexibility in Marketing Your Own Business (00:02:59)
4. Print Marketing or Digital? (00:04:41)
5. Digital Marketing Platforms (00:09:15)
6. Assessing Consumer Trends & Adapting Your Marketing (00:10:32)
7. Building a Loyal Customer Following (00:16:43)
8. Rebranding for Growth (00:19:23)
9. Collaboration (00:20:56)
10. Minimize Creative Clashes, Maximize Impact (00:22:17)
11. Marketing Multiplied - Success in Promoting Others (00:27:17)
12. AI Marketing Tools for the Arts Industry (00:29:09)
21 episodes
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