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From Clicks to Delivery: Navigating Black Friday Trends in E-commerce and the Evolution of Outsourced Fulfillment
Manage episode 389706582 series 2899235
Casey Armstrong, chief marketing officer at ShipBob, and FreightWaves' Tony Mulvey dive into the recent Black Friday shopping holiday and how e-commerce shopping has evolved over recent years. The discussion will look into the future of outsourced fulfillment, allowing for brands to focus on product development and sales and marketing of their core business, while eliminating chokepoints in the fulfillment process.
Casey Armstrong - CMO - ShipBob
Tony Mulvey - Analyst - FreightWaves
Learn more about your ad choices. Visit megaphone.fm/adchoices
876 episodes
Manage episode 389706582 series 2899235
Casey Armstrong, chief marketing officer at ShipBob, and FreightWaves' Tony Mulvey dive into the recent Black Friday shopping holiday and how e-commerce shopping has evolved over recent years. The discussion will look into the future of outsourced fulfillment, allowing for brands to focus on product development and sales and marketing of their core business, while eliminating chokepoints in the fulfillment process.
Casey Armstrong - CMO - ShipBob
Tony Mulvey - Analyst - FreightWaves
Learn more about your ad choices. Visit megaphone.fm/adchoices
876 episodes
All episodes
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