Scaled CS is Looking Alot Like Marketing

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1y ago 35:56

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This week, Karessa Parish, Growth Marketing Manager at ClassTag joins Jeff to talk about the connection between scaled CS and marketing.

Here are some of the key takeaways:

Look for ways to automate things that you do over and over
Evaluate your content to align with customer self-service needs
CSMs should be facilitators rather than information keepers
Give a space for customers to talk to each other
Examples of scaled ways to grab your customer's attention

Connect with Karessa here

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