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Episode 2: Social Shopping
Manage episode 408109795 series 3557357
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Gen Z has made shopping through social media an addictive phenomenon. Gen Z Strategists and hosts, AJ and Lilia, break down the generation’s relationship with social shopping, including topics like the power of discoverability, convenience, creator commission benefits, and how your brand can tap into the fun.
Contents:
- 04:56 - Discoverability
- 15:24 - Convenience
- 23:14 - Commission
8 episodes
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