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EPISODE 27 - January, the Gold Mine Month for Prospecting in Sales
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Summary:
In this episode of the "Get More at Bats" podcast, host Jamie and Amar discuss the significance of January as a prime month for prospecting. They highlight that many individuals with director and VP titles change jobs during this time, creating new opportunities for sales professionals. The hosts emphasize the importance of identifying new decision-makers and former customers to capitalize on these changes. They also stress the need for strong relationships with existing customers to navigate potential risks and leverage opportunities. The episode concludes with a reminder to utilize LinkedIn and other tools to identify signals and seize the abundance of opportunities in January.
Key Takeaways:
- January is crucial for prospecting as many individuals with director and VP titles change jobs during this time.
- When key stakeholders leave a company, their priorities may leave with them, creating a pocket of risk for sales professionals.
- Account managers should build strong relationships with existing customers to maintain connections when they move to new companies.
- Identifying new decision-makers and former customers is essential for capitalizing on job changes and leveraging opportunities.
- Utilizing LinkedIn and other tools can help sales professionals identify signals and take advantage of the abundance of opportunities in January.
Connect with Jamie and Amar
- Jamie Shanks: https://www.linkedin.com/in/jamestshanks/
- Amar Sheth: https://www.linkedin.com/in/amarsheth/
Build Pipeline Fast with Former Customers & New Decision Makers!
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