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Ep. 11 - Overcoming Bad Habits in Marketing: Lessons in Trust, Organisation, and Second Chances

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Manage episode 390523096 series 3523176
Content provided by Erica Mackay and Alex Bilney, Erica Mackay, and Alex Bilney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erica Mackay and Alex Bilney, Erica Mackay, and Alex Bilney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Overcoming Bad Habits in Marketing: Lessons in Trust, Organisation, and Second Chances
In this episode of "Giraffes Don't Eat Steak," we dive into a wide range of marketing topics, from bad habits in marketing to the importance of communication and trust in business relationships. Join us as we share insights and personal experiences, and explore the impact of consistency, branding, organisation, and communication on marketing strategies.
We also touch on the role of swearing in business communication and the importance of considering your target market. Tune in for a lively discussion that's sure to provide valuable takeaways for marketers and business professionals.
00:00 Customers sometimes have bad marketing habits, lack consistency.
06:10 Consider affordability and perceived value within range.
12:31 Organisation, stress and inefficiency.
14:09 Digital platforms and communication are important factors.
19:05 Recognise need for trusted relationships in business.
22:15 Swearing in business!
Giraffes Don't Eat Steak podcast, Marketing stories, Tips, Hints, Succeed in business, Marketers, Bad habits, Consistency, Posting on LinkedIn, Marketing strategies, Change in messaging, Target audience, Client acquisition, Branding, Creative design, Canva, Marketing mistakes, Internal communication, Business relationships, Social media, Target market, Marketing insights.

Get in touch with us at The Marketing Detective Agency - www.themarketingdetectiveagency.com

  continue reading

43 episodes

Artwork
iconShare
 
Manage episode 390523096 series 3523176
Content provided by Erica Mackay and Alex Bilney, Erica Mackay, and Alex Bilney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erica Mackay and Alex Bilney, Erica Mackay, and Alex Bilney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Overcoming Bad Habits in Marketing: Lessons in Trust, Organisation, and Second Chances
In this episode of "Giraffes Don't Eat Steak," we dive into a wide range of marketing topics, from bad habits in marketing to the importance of communication and trust in business relationships. Join us as we share insights and personal experiences, and explore the impact of consistency, branding, organisation, and communication on marketing strategies.
We also touch on the role of swearing in business communication and the importance of considering your target market. Tune in for a lively discussion that's sure to provide valuable takeaways for marketers and business professionals.
00:00 Customers sometimes have bad marketing habits, lack consistency.
06:10 Consider affordability and perceived value within range.
12:31 Organisation, stress and inefficiency.
14:09 Digital platforms and communication are important factors.
19:05 Recognise need for trusted relationships in business.
22:15 Swearing in business!
Giraffes Don't Eat Steak podcast, Marketing stories, Tips, Hints, Succeed in business, Marketers, Bad habits, Consistency, Posting on LinkedIn, Marketing strategies, Change in messaging, Target audience, Client acquisition, Branding, Creative design, Canva, Marketing mistakes, Internal communication, Business relationships, Social media, Target market, Marketing insights.

Get in touch with us at The Marketing Detective Agency - www.themarketingdetectiveagency.com

  continue reading

43 episodes

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