How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
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Content provided by Become a smarter online store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business., Become a smarter online store owner. We talk ecommerce, Digital marketing, and Entrepreneurship to help you grow your business.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Become a smarter online store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business., Become a smarter online store owner. We talk ecommerce, Digital marketing, and Entrepreneurship to help you grow your business. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Big Swings and Little Tweaks: Getting the Ecommerce Balance Right — Brian Massey | Tips and Tools to Optimize Your Online Sales Process, Misconceptions about Conversion Rate Optimization, How to Analyze User Activity (#287)
Manage episode 402786055 series 2921256
Content provided by Become a smarter online store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business., Become a smarter online store owner. We talk ecommerce, Digital marketing, and Entrepreneurship to help you grow your business.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Become a smarter online store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business., Become a smarter online store owner. We talk ecommerce, Digital marketing, and Entrepreneurship to help you grow your business. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences.com and author of the book "Your Customer Creation Equation"
Topics discussed in this episode:
- What the five major factors for conversion rate optimization in ecommerce are
- The importance of data and analytics in improving an ecommerce business's performance
- What are some misconceptions about conversion rate optimization
- How risk-taking in conversion rate optimization can be beneficial for ecommerce businesses
Links & Resources
Website: https://conversionsciences.com
LinkedIn: https://linkedin.com/in/bmassey
X/Twitter: https://twitter.com/bmassey
Get access to more free resources by visiting the podcast episode page at
https://t.ly/ploWJ
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
How did you like this episode? Send us a Text Message.
Join the "Founder's Sidekick" Program - Get expert business advice to help you navigate challenges, make smarter decisions, and achieve success. For busy ecommerce entrepreneurs, executives, and founders. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
349 episodes
Big Swings and Little Tweaks: Getting the Ecommerce Balance Right — Brian Massey | Tips and Tools to Optimize Your Online Sales Process, Misconceptions about Conversion Rate Optimization, How to Analyze User Activity (#287)
Grow Your Store with the Ecommerce Coffee Break, the Podcast for Everyone Who Sells Online
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Manage episode 402786055 series 2921256
Content provided by Become a smarter online store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business., Become a smarter online store owner. We talk ecommerce, Digital marketing, and Entrepreneurship to help you grow your business.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Become a smarter online store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business., Become a smarter online store owner. We talk ecommerce, Digital marketing, and Entrepreneurship to help you grow your business. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences.com and author of the book "Your Customer Creation Equation"
Topics discussed in this episode:
- What the five major factors for conversion rate optimization in ecommerce are
- The importance of data and analytics in improving an ecommerce business's performance
- What are some misconceptions about conversion rate optimization
- How risk-taking in conversion rate optimization can be beneficial for ecommerce businesses
Links & Resources
Website: https://conversionsciences.com
LinkedIn: https://linkedin.com/in/bmassey
X/Twitter: https://twitter.com/bmassey
Get access to more free resources by visiting the podcast episode page at
https://t.ly/ploWJ
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
How did you like this episode? Send us a Text Message.
Join the "Founder's Sidekick" Program - Get expert business advice to help you navigate challenges, make smarter decisions, and achieve success. For busy ecommerce entrepreneurs, executives, and founders. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
349 episodes
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Similar to Grow Your Store with the Ecommerce Coffee Break, the Podcast for Everyone Who Sells Online
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
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continue reading
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continue reading
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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…
continue reading
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