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82. Back to Basics: Digital Marketing Fundamentals Businesses Tend to Overlook
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Manage episode 315081180 series 3211212
We all know that success doesn’t happen overnight, and obviously, you can’t build a big brand like Google or McDonald's after one campaign. However, we as marketers tend to fall victim to shiny objects syndrome.
We like to try anything new, we love adding advanced techniques to our campaigns, but in our endless quest for the magic pill that will take our businesses through the roof, we tend to overlook the basics.
Regardless of the size of your business, you need to understand the fundamentals of marketing, take a step back, and consider what goals you're trying to achieve here and how you're going to achieve them.
In this episode, we revisit a few things digital marketers should remember. We talk about three of the most common mistakes that we see business owners make and ways to avoid them.
Tune in!
Thank you for listening! DID YOU ENJOY THIS EPISODE? Head over to iTunes to subscribe, rate, and leave us a review.
If you have any questions, send us an email at GrowthMarketers@oneims.com or visit oneims.com/podcast
119 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on August 16, 2024 11:50 (). Last successful fetch was on April 09, 2024 15:35 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 315081180 series 3211212
We all know that success doesn’t happen overnight, and obviously, you can’t build a big brand like Google or McDonald's after one campaign. However, we as marketers tend to fall victim to shiny objects syndrome.
We like to try anything new, we love adding advanced techniques to our campaigns, but in our endless quest for the magic pill that will take our businesses through the roof, we tend to overlook the basics.
Regardless of the size of your business, you need to understand the fundamentals of marketing, take a step back, and consider what goals you're trying to achieve here and how you're going to achieve them.
In this episode, we revisit a few things digital marketers should remember. We talk about three of the most common mistakes that we see business owners make and ways to avoid them.
Tune in!
Thank you for listening! DID YOU ENJOY THIS EPISODE? Head over to iTunes to subscribe, rate, and leave us a review.
If you have any questions, send us an email at GrowthMarketers@oneims.com or visit oneims.com/podcast
119 episodes
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