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Should You Create A New Category If You Are Not The Leader?

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Manage episode 297214111 series 2947814
Content provided by Aazar Ali Shad. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aazar Ali Shad or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we'll answer this question and when does it make sense to create a category.

1:47 - The story about category creation.

7:35 - When it started making sense to create a category of "Customer Lifetime Value".

9:03 - What efforts Omniconvert is making to create a category.

14:54 - Three things you should remember when creating a category.

20:43 - My thoughts on category creation.

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Please leave a review for the podcast if you are a regular listener.

Subscribe to the newsletter to get exclusive podcast notes and mindset-changing growth marketing mental models and stories in your inbox.

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80 episodes

Artwork
iconShare
 
Manage episode 297214111 series 2947814
Content provided by Aazar Ali Shad. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aazar Ali Shad or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we'll answer this question and when does it make sense to create a category.

1:47 - The story about category creation.

7:35 - When it started making sense to create a category of "Customer Lifetime Value".

9:03 - What efforts Omniconvert is making to create a category.

14:54 - Three things you should remember when creating a category.

20:43 - My thoughts on category creation.

Links

Please leave a review for the podcast if you are a regular listener.

Subscribe to the newsletter to get exclusive podcast notes and mindset-changing growth marketing mental models and stories in your inbox.

  continue reading

80 episodes

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