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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Content provided by Kevin Jefferies (Lito). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Jefferies (Lito) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This podcast is for the people from all walks of life that just want to hear from your favorite entertainers, fighters or even up and coming creatives using their God given talent to chase their dreams. We tackle hiphop, all genres of music, mental health, sports, life, entertainment and so much more. Tune in, you won’t regret it. Make sure you pour up something nice and cold to drink... and remember it’s Happy Hour somewhere!!!!! #Lito
Content provided by Kevin Jefferies (Lito). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Jefferies (Lito) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This podcast is for the people from all walks of life that just want to hear from your favorite entertainers, fighters or even up and coming creatives using their God given talent to chase their dreams. We tackle hiphop, all genres of music, mental health, sports, life, entertainment and so much more. Tune in, you won’t regret it. Make sure you pour up something nice and cold to drink... and remember it’s Happy Hour somewhere!!!!! #Lito
Instagram-@menaguy Youtube- @churchofmena Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod X-@litoshapppyhour TikTok - Happy Hour With Lito Podcast Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST…
Die Hard @Titans fans who have a discussion about the first round pick and the landscape of the new look Tennessee Titans after free agency!! You don't want to miss it..... Its Happy Hour With Lito Podcast!!! Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod X-@litoshapppyhour TikTok - Happy Hour With Lito Podcast Production byKeith "Sinista1" HayesSinista1 Productions Manager of Recording Artist Veana MarieHost of "The Booth" (Entertainment) Tue. 7P/8P NY EST.Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY ESTCo-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST…
Happy Hour With Lito returns with a special guest....DJ Pisto out of Utah. He talks about his mental health, his journey to be a dj and lots and lots of music talk. You don't want to miss it!!! Happy Hour With Lito is Back!!!!! Audio Version- www.anchor.fm/happyhourwithlito Instagram - @Pistothedj TikTok - @PistoTheDj Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod X-@litoshapppyhour TikTok - Happy Hour With Lito Podcast Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
In this episode, the guys return minus Emanny who will return shortly to speak about why they have been gone for a few months. It is one that you won't want to miss.Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @emannymusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcastSponsored by Niche Clothing https://www.nicheclothing.net/ Please press the like button.....Support is Free!!!…
In this episode, the guys talk about classic albums, bobby womack and much more...... In this episode, the guys talk about classic albums, bobby womack and much more...... Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/ Please press the like button.....Support is Free!!!…
In this episode the guys talk about Lito's Birthday and oddly enough how we grew up wrestling fans, along with much more. Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @happyhourwithlitopodcast9458 @AnthonyHarrellbrutha Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/…
In this episode the guys talk about some deep life situations and so much more!!! Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @happyhourwithlitopodcast9458 @AnthonyHarrellbrutha Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/…
In this episode we discuss our top R&B Queens, and have a huge discussion about the music and more!!!! Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/…
Anthony meets up with Samantha Esteban at the SAG Strike..... check out live footage..... Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusicTwitter-BornLegend_Lito#TheTriangleOffensePodcastSponsored by Niche Clothinghttps://www.nicheclothing.net/…
In this Episode we have a special guest, the father of the group Brutha.... Mr. Grady Harrell. One of our best interviews yet!!!! @gradyharrell4999 he speaks about @BruthaVEVO @jakeandpapa @GradyBrutha and more!!! Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/…
In this episode Emanny talks about his musical journey and so much more!!! tune in!!! Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/…
In this episode it's Anthony Harrell's birthday so we celebrate him, we talk about sports and so much more!!! Please Subscribe and Share Produced by Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @happyhourwithlitopodcast9458 @AnthonyHarrellbrutha Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothinghttps://www.nicheclothing.net/…
You're not going to want to miss this episode, tune in.....tell a friend to tell a friend, support the movement!!! The Triangle Offense!! Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothinghttps://www.nicheclothing.net/…
Cung Le talks about how he fights for the lord now!! any new movies he's a part of and so much more. Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour Production by Keith "Sinista1" Hayes Sinista1 Productions
In this episode the guys talk about everything, you're in for a treat!!! Please Subscribe and Share Produced by @Sinista1Productions Social Media Names instagram-EmannyMusic instagram-BoyzeesMusic instagram-LegendsAreBorninSeptember @EmannyMusic @AnthonyHarrellbrutha @happyhourwithlitopodcast9458 Twitter-EmannyMusic Twitter-BornLegend_Lito #TheTriangleOffensePodcast Sponsored by Niche Clothing https://www.nicheclothing.net/…
In this episode we talk to my big bro Houston Alexander about so many things...fighting, community and more! Tune in!! It's Happy Hour... @BKFC @houstontheassassin @Sinista1Productions @houstonalexanderfoundation2244 Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
In this episode me and my guy talk about his latest accomplishments and we tackle mental health and Tyre Nichols. You don't want to miss this. It's Happy Hour With Lito! @CedricBellamyStreetligion Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
In this episode @happyhourwithlitopodcast9458 talks to Steve Barton executive producer of Terrifier 2 @HorrorCentral we talk about the success of the independent film, and so much more!!! tune in Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour ClubHouse-@litoshappyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
n this show, Black Men share their stories of how they realized they were blessed and amazing and though rough times came they had to be resilient in order to be successful. Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour ClubHouse-@litoshappyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
In this episode me and Alex talk about his hometown of Philadelphia. The crime rate, everything that is going on and so much more.... Tune in. Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour ClubHouse-@litoshappyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
This episode we talk about poetry, fraternities and so much more..... its Happy Hour With Lito and Ju Kellz!!!! Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour ClubHouse-@litoshappyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
This event was very informative and about keeping men uplifted... check it out! A lot of things were tackled when it comes to men understanding each other. *PLEASE SUBSCRIBE to my Youtube Channel "Happy Hour With Lito"* Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour ClubHouse-@litoshappyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
Its about that time, and Fantasy Football is underway!! I run my own league and we wanted to do a preseason podcast..... check it out!!! oh and by the way #titanup Audio Version- www.anchor.fm/happyhourwithlito Facebook-Happy Hour With Lito Instagram-@happyhourwithlitopod Twitter-@litoshapppyhour ClubHouse-@litoshappyhour Production by Keith "Sinista1" Hayes Sinista1 Productions Manager of Recording Artist Veana Marie Host of "The Booth" (Entertainment) Tue. 7P/8P NY EST. Co-Producer of "Oscar Mike Radio" Thu. 8:00P NY EST Co-Creator/Co-Producer of "Drafting the Circuits" (NASCAR, F1 & IndyCar) Thu. 9P/10P NY EST.…
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