Insightful View of Health Care Values

Health2049

How can health care consumerism transform the patient experience? Chris Bevolo, Chief Brand Officer at Revive, reflects on his recent book, “Joe Public 2030: Five Potent Predictions, Reshaping How Consumers Engage Healthcare," and how his research continues to uncover new directions and ways to learn from the past and present with Health2049 podcast co-host Bisi Williams. He draws on his experience in healthcare marketing to share possible future scenarios, who’s driving the change, and opportunities we have to create a healthy future.
Chris Bevolo

• Website: https://www.reviveagency.com
• LinkedIn: https://www.linkedin.com/in/chrisbevolo/
• Twitter: @chrisbevolo

Connect with Health2049:

• Website: https://www.health2049.com
  Find the complete Show Notes and Transcripts Here -> https://bit.ly/chris-bevolo

Timestamps:

• Healthcare marketing background. [03:52]
• Predictions about health care consumerism. [05:21]
• How will it evolve? [07:15]
• Reshaping consumer engagement. [09:01]
• Closing the equity gap. [11:45]
• Shifting health care challenges now. [14:03]
• How do we make technology accessible? [16:11]
• Can the US sustain its current healthcare model? [18:39]
• Who’s driving the change in the system? [20:42]
• Recent US tax law change. [22:43]
• What is the health care funnel war? [25:14]
• What is the politicalization of health care? [29:34]
• Who are the mainstreamers? [32:07]
• Who are the progressives? [33:18]
• Who are the contrarians? [34:02]
• Advice to medical students. [37:34]