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#394: Why I don't (often) recommend charging for webinars - Tash Corbin, Heart-Centred Business Podcast

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Manage episode 409068001 series 2081921
Content provided by Tash Corbin - Business Mentor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tash Corbin - Business Mentor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

FULL SHOW NOTES AND ARTICLE: tashcorbin.com/394
Here for the links referenced in the show?

Webinar-related podcast episodes:

Check out all the details of the next Client Attraction Challenge! I hope you can join us.

----
Eeek! I felt a little uncomfortable recording this episode about charging for webinars, because it goes against the grain of consistent advice from other business mentors. But I think it's an important topic to cover with some depth.

Let's discuss why I don't (often) recommend charging for webinars.

I know there's a groundswell of charging people for webinars, and it's commonly said that if people buy one thing from you, they're far more likely to buy another thing. There is a lot of logic behind why charging for webinars is such a good idea and why it is believed to be an amazing strategy.

But some of that logic is outdated. And a lot of the data is flawed and not relevant to our businesses today.

I'm going to lay out why I don't generally recommend it, and what I would recommend doing instead.

And yes, I'll probably regret recording this episode because I'm going to get a bunch of #buttashes. But I am totally up for that conversation. Have a listen, and we can continue the conversation over on Facebook or Instagram.
Let's do it shall we?

  • The common reasons for charging for webinars - and myths debunked
  • Specific strategies that work better for online businesses, and working with marginalised people
  • The business case for when to charge for webinars and challenges
  • Why I'm charging for the next Client Attraction Challenge

FULL SHOW NOTES AND ARTICLE: tashcorbin.com/394

Let me know your thoughts via our Text FanMail!

  continue reading

311 episodes

Artwork
iconShare
 
Manage episode 409068001 series 2081921
Content provided by Tash Corbin - Business Mentor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tash Corbin - Business Mentor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

FULL SHOW NOTES AND ARTICLE: tashcorbin.com/394
Here for the links referenced in the show?

Webinar-related podcast episodes:

Check out all the details of the next Client Attraction Challenge! I hope you can join us.

----
Eeek! I felt a little uncomfortable recording this episode about charging for webinars, because it goes against the grain of consistent advice from other business mentors. But I think it's an important topic to cover with some depth.

Let's discuss why I don't (often) recommend charging for webinars.

I know there's a groundswell of charging people for webinars, and it's commonly said that if people buy one thing from you, they're far more likely to buy another thing. There is a lot of logic behind why charging for webinars is such a good idea and why it is believed to be an amazing strategy.

But some of that logic is outdated. And a lot of the data is flawed and not relevant to our businesses today.

I'm going to lay out why I don't generally recommend it, and what I would recommend doing instead.

And yes, I'll probably regret recording this episode because I'm going to get a bunch of #buttashes. But I am totally up for that conversation. Have a listen, and we can continue the conversation over on Facebook or Instagram.
Let's do it shall we?

  • The common reasons for charging for webinars - and myths debunked
  • Specific strategies that work better for online businesses, and working with marginalised people
  • The business case for when to charge for webinars and challenges
  • Why I'm charging for the next Client Attraction Challenge

FULL SHOW NOTES AND ARTICLE: tashcorbin.com/394

Let me know your thoughts via our Text FanMail!

  continue reading

311 episodes

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