From 100 to 300 Recurring Clients in 4 Years - Alex Melen of SmartSites


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By Malcolm Lui. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Alex Melen, the co-Founder and Co-CEO of SmartSites, grew his company's revenue from $1.7m in 2014 to $3.5m in 2017, a 110% increase, and now they are on track to hit $5m this year.

SmartSites is a full service digital agency that provides website design and development, SEO, and PPC.

In this interview with Eversprint's Malcolm Lui, Alex shares how he and his team accelerated their high value sales by:

  • Focusing on their clients and providing a five star experience while helping small businesses get into the digital world.
  • Keeping their employees happy so that they'd be excited to come to work and provide results for clients.
  • Maintaining their culture as they add more staff. When combined with the above, this allows them to provide quality service to customers and maintain their reputation.
  • Spending $40K-$45K a month on PPC ads to generate new leads for themselves. Currently every dollar they spend on PPC returns around $4.50 of lifetime client revenue.
  • Offering clients a full suite of services, which in turn allows for higher revenue per client.

156 episodes