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Communicating Crises On and Off Campus
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Episode 27: Theft, embezzlement, cyber attacks - oh my! In this episode of Higher Education Coffee & Conversation we’re talking about the many different types of crises that can arise at any school, at any moment. But don’t panic! My guest today, Scott Summerfield, Principal of SAE Communications and crisis communication expert is going to share his knowledge on navigating through even the most sticky of situations. Scott is one of the most talented crisis communication experts I’ve ever had the pleasure of working with, and he's even helped me personally manage a few crises at a school that I worked at. You can never be too prepared to manage crises when they happen, and this conversation is a must-listen for anyone interested in better preparing themselves to deal with crises when they do arise. Enjoy!
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