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Episode 46 - Content vs. Copywriting for Banks & Credit Unions

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Manage episode 358714379 series 2994499
Content provided by FI GROW Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FI GROW Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What is the difference between content writing and copywriting? Content writing is used to inform. It is all of the details that you're trying to educate someone on. Versus copywriting, which is meant to persuade. It's going to be your sales and how you grab their attention, speaking to those emotions. In this episode, the FI GROW team discusses best practices and case uses of content writing and copywriting to convert customers for your bank or credit union.

  continue reading

73 episodes

Artwork
iconShare
 
Manage episode 358714379 series 2994499
Content provided by FI GROW Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FI GROW Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What is the difference between content writing and copywriting? Content writing is used to inform. It is all of the details that you're trying to educate someone on. Versus copywriting, which is meant to persuade. It's going to be your sales and how you grab their attention, speaking to those emotions. In this episode, the FI GROW team discusses best practices and case uses of content writing and copywriting to convert customers for your bank or credit union.

  continue reading

73 episodes

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