Artwork

Content provided by Hot Copy, Kate Toon, and Belinda Weaver. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hot Copy, Kate Toon, and Belinda Weaver or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Expert email marketing: Sarah Anderson

48:40
 
Share
 

Manage episode 312802560 series 3246779
Content provided by Hot Copy, Kate Toon, and Belinda Weaver. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hot Copy, Kate Toon, and Belinda Weaver or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Email is dead! No it isn’t! Email is the most powerful marketing tool on the planet!

Which is it and how can copywriters use email marketing to boost their business?

In this episode, Belinda chats to email marketing strategist Sarah Anderson. Sarah generously shares her tips on email marketing techniques (to write welcome, nurturing and conversion sequences) and tips we can use to land clients who want great email copy written for them.

Tune in to learn:

  • Why Sarah stopped dyeing yarn to write copy
  • If email marketing really is as effective as everyone says
  • What copywriters need to understand before writing emails
  • Must know tips for writing a welcome email
  • Must know tips for writing a nurturing sequence
  • Must know tips for writing a conversion sequence
  • How to work out the timing of a good email sequence
  • How to package email writing as a profitable service

Question for the listeners:

Do you offer email writing as a service? What the BEST thing about writing emails for others?

Share your story on Twitter (@hotcopypodcast) or our Facebook page!

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

Thanks to Kerrib100 from Australia for a fantastic review of the show.

About Sarah

Sarah Anderson is a copywriter and email marketing strategist. She believes that building a relationship with your list is one of the most valuable investments you can make in your marketing. That's why Sarah works with business owners who want emails that nurture subscribers, give tons of value, and convert into sales.

Useful Links:
  continue reading

125 episodes

Artwork

Expert email marketing: Sarah Anderson

Hot Copy

17 subscribers

published

iconShare
 
Manage episode 312802560 series 3246779
Content provided by Hot Copy, Kate Toon, and Belinda Weaver. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hot Copy, Kate Toon, and Belinda Weaver or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Email is dead! No it isn’t! Email is the most powerful marketing tool on the planet!

Which is it and how can copywriters use email marketing to boost their business?

In this episode, Belinda chats to email marketing strategist Sarah Anderson. Sarah generously shares her tips on email marketing techniques (to write welcome, nurturing and conversion sequences) and tips we can use to land clients who want great email copy written for them.

Tune in to learn:

  • Why Sarah stopped dyeing yarn to write copy
  • If email marketing really is as effective as everyone says
  • What copywriters need to understand before writing emails
  • Must know tips for writing a welcome email
  • Must know tips for writing a nurturing sequence
  • Must know tips for writing a conversion sequence
  • How to work out the timing of a good email sequence
  • How to package email writing as a profitable service

Question for the listeners:

Do you offer email writing as a service? What the BEST thing about writing emails for others?

Share your story on Twitter (@hotcopypodcast) or our Facebook page!

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

Thanks to Kerrib100 from Australia for a fantastic review of the show.

About Sarah

Sarah Anderson is a copywriter and email marketing strategist. She believes that building a relationship with your list is one of the most valuable investments you can make in your marketing. That's why Sarah works with business owners who want emails that nurture subscribers, give tons of value, and convert into sales.

Useful Links:
  continue reading

125 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide