The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Content provided by Amber Lilyestrom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amber Lilyestrom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Veronica Romney on Identity Marketing + Creating Raving Fans
Manage episode 429142074 series 1512537
Content provided by Amber Lilyestrom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amber Lilyestrom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome back to the IGNITE Your Dream Podcast!
I'm joined today by the brilliant + authentic identity-based marketing extraordinaire , Veronica Romney.
Veronica is a leadership expert, international speaker, podcast host, and the proud creator and CEO of the Rainmaker Residency™ programs.
Within the Rainmaker Residency™ programs, she guides Visionary CEOs and ambitious Marketing Leaders to master their roles, nurture their teams, prioritize their well-being, and elevate their leadership.
Over the span of 15+ years, Veronica has traversed the ever-evolving marketing landscape, starting as a corporate marketer and then building her own marketing agency from scratch. As a former Speaker and Trainer for Tony Robbins and Dean Graziosi, Chief of Staff at bossbabe, and Director of Marketing Suite Products for a $2B evaluated software company, she had the privilege of witnessing the marketing industry’s evolution firsthand from every angle.
Through these experiences, she gained invaluable insights into the unique challenges and opportunities that marketing teams and leaders face in today’s dynamic world. With this depth of understanding and commitment, Veronica is on a mission to empower marketing teams & leaders – inside and out.
Veronica and I met recently at Cathy Heller's event in LA and I knew immediately that she was pure magic. Today's conversation is rich with wisdom + insight, so be sure to grab your journal and pen to take notes (if you're able)!
We talk about what is actually working in marketing in 2024, intimacy + proximity, what identity-based marketing really means, our own ethical responsibility as change-makers, and more.
I can't wait for you to listen!
Links Mentioned:
- Follow Veronica over on Instagram @vromney
- Learn more about Veronica and her work on her website: veronicaromney.com
Book your Breakthrough Call today
Tag me in your big shifts + takeaways: @amberlilyestrom
Did you hear something you loved here today?!
526 episodes
Share
Manage episode 429142074 series 1512537
Content provided by Amber Lilyestrom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amber Lilyestrom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome back to the IGNITE Your Dream Podcast!
I'm joined today by the brilliant + authentic identity-based marketing extraordinaire , Veronica Romney.
Veronica is a leadership expert, international speaker, podcast host, and the proud creator and CEO of the Rainmaker Residency™ programs.
Within the Rainmaker Residency™ programs, she guides Visionary CEOs and ambitious Marketing Leaders to master their roles, nurture their teams, prioritize their well-being, and elevate their leadership.
Over the span of 15+ years, Veronica has traversed the ever-evolving marketing landscape, starting as a corporate marketer and then building her own marketing agency from scratch. As a former Speaker and Trainer for Tony Robbins and Dean Graziosi, Chief of Staff at bossbabe, and Director of Marketing Suite Products for a $2B evaluated software company, she had the privilege of witnessing the marketing industry’s evolution firsthand from every angle.
Through these experiences, she gained invaluable insights into the unique challenges and opportunities that marketing teams and leaders face in today’s dynamic world. With this depth of understanding and commitment, Veronica is on a mission to empower marketing teams & leaders – inside and out.
Veronica and I met recently at Cathy Heller's event in LA and I knew immediately that she was pure magic. Today's conversation is rich with wisdom + insight, so be sure to grab your journal and pen to take notes (if you're able)!
We talk about what is actually working in marketing in 2024, intimacy + proximity, what identity-based marketing really means, our own ethical responsibility as change-makers, and more.
I can't wait for you to listen!
Links Mentioned:
- Follow Veronica over on Instagram @vromney
- Learn more about Veronica and her work on her website: veronicaromney.com
Book your Breakthrough Call today
Tag me in your big shifts + takeaways: @amberlilyestrom
Did you hear something you loved here today?!
526 episodes
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Similar to IGNITE YOUR DREAM
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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…
continue reading
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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1
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
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…
continue reading
This famously is the year of elections. So the Stephanomics feed has been taken over by our bonus series, Voternomics. It’s a weekly look at the way geopolitics - and elections - are upending the longstanding assumptions of policymakers and business people around the world. Hosted by Stephanie Flanders, head of Bloomberg Economics and former BBC economics editor, former government advisor Allegra Stratton and Opinion columnist and author Adrian Wooldridge.
…
continue reading
Career & Life Journeys: Hosted by Adam Posner, he interviews top experts, entrepreneurs, and thought leaders from the world of Entrepreneurship, Talent Acquisition, Personal Growth, and other world-class amazing humans to decode their success via their insights into their own career journeys and personal growth. The goal of #thePOZcast is to showcase amazing humans who share their stories to inspire you to harness your inner tenacity to drive your life and career forward. Adam Posner is the ...
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Practical business lessons for the real world.
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