Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Why I Doubled Down On AI Over The Last 3 Years!
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ShareManage episode 476980739 series 3562174
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In this episode, Andrew shares his journey into the world of AI, explaining why he decided to fully embrace it two years ago. He discusses his background in digital marketing training, focusing on social media and content marketing, and how he has integrated AI into his existing frameworks. Andrew emphasizes the importance of AI as a tool for efficiency and effectiveness, particularly in his personal experience with repetitive strain injury. He highlights the potential of AI to enhance content creation and engagement while addressing the challenges and ethical considerations that come with it.
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1 Timbaland New Artists Is Not Real (AI News This Week) 9:11
9:11 Play Later Play Later Lists Like Liked9:11
Play Later Play Later Lists Like LikedIn this episode of the In a Nutshell podcast, Andrew discusses the latest developments in generative AI, focusing on music production tools like Suno, Apple's recent WWDC event, OpenAI's advancements, and Timbaland's new AI artist. The conversation also touches on the quirky trend of ring finger rings used by criminals to evade surveillance.…
In this episode of the In A Nutshell Podcast, Andrew addresses common questions about generative AI, focusing on the perception of using AI as cheating, the choice between different AI models, and the future of customer service with AI integration. He emphasizes the importance of adapting to new technologies and understanding their role as productivity tools rather than replacements for human skills.…
In this episode of the In a Nutshell podcast, Andrew discusses the recent outage of Chat GPT and reflects on the implications of relying heavily on AI tools. He shares personal experiences of how the outage affected his workflow and raises questions about the future of AI dependency. The conversation explores the emotional stages one might go through during an AI outage, the importance of diversifying AI tools, and the necessity of mastering skills beyond AI assistance.…
1 Audio Enhancers & Hyper-Real Avatars (Cool Tools Tuesday 15) 10:37
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses three innovative tools that can enhance content creation for everyday users. He highlights Adobe Podcast's speech enhancement feature, Manus for creating presentations, and Mirage Studio for generating expressive videos with realistic avatars. Each tool is presented with insights on its functionality and potential benefits for content creators and marketers.…
In this episode of the In A Nutshell Podcast, Andrew discusses the emergence and significance of AI agents in the realm of generative AI. He explains how AI agents function as digital coworkers that can handle repetitive tasks, allowing users to focus on more strategic and creative endeavors. The conversation covers the practical applications of AI agents, the tools available for their implementation, and the mindset required to effectively utilize them. Andrew emphasizes the importance of clear instructions and understanding the limitations of AI agents while encouraging listeners to explore their potential.…
1 From lifelike avatars to meeting transcription (AI News) 10:47
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Play Later Play Later Lists Like LikedThis episode of the In A Nutshell podcast covers the latest developments in generative AI, focusing on significant releases from ChatGPT, advancements in video generation tools, and the implications of AI in advertising and music copyright. Andrew discusses the new features of ChatGPT, including meeting transcription and cloud storage integration, as well as emerging tools like Luma Labs and HeyGen. The episode also touches on the future of automated advertising and the ongoing licensing discussions between major record labels and AI music platforms.…
In this episode, Andrew discusses the '70% rule' that he has lived by for over 20 years, emphasizing the importance of not waiting for perfection in content creation and productivity. He shares insights on how to leverage generative AI effectively, encouraging listeners to start their projects at a 70% completion level and iterate from there. This mindset shift allows for greater productivity and engagement with the audience, ultimately leading to continuous improvement and success in the digital landscape.…
1 My Biggest Worry For The Future Of AI (FAQ) 10:55
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Play Later Play Later Lists Like LikedIn this episode of the In a Nutshell podcast, Andrew addresses frequently asked questions about AI, focusing on practical advice for beginners, strategies for future-proofing oneself in a rapidly changing job market, and concerns about the societal implications of AI technology. He emphasizes the importance of starting with one AI tool, such as ChatGPT, and learning through experience. Additionally, he discusses the significance of maintaining health and creativity as a means of adapting to the evolving landscape of work influenced by AI. Finally, Andrew expresses his worries about the potential for technology to embed in our lives in ways that could create societal divides.…
1 3 AI Tools Changing The Game For Us (Cool Tools Tuesday 14) 8:51
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell podcast, Andrew discusses three innovative generative AI tools that are transforming content creation: the Flux model by Black Forest Labs for image editing, Kling 2.1 for video generation, and Opus Clip for thumbnail creation. Each tool offers unique features that enhance the creative process for content creators and marketers, making it easier to produce high-quality visuals and videos.…
1 Tons Of New Tools To Play With & Other Things Im Looking Forward To In June 9:31
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Play Later Play Later Lists Like LikedIn this episode, Andrew discusses his anticipations for June, reflecting on the AI tools he explored in May, including WhatsApp's AI features and Suno. He shares insights into his upcoming training sessions, particularly focusing on digital marketing and podcasting. Andrew also highlights his other podcast, AI Live, where he showcases AI videos and engages with notable guests. The conversation emphasizes the evolving landscape of AI tools and the importance of continuous learning and adaptation in the digital marketing space.…
1 Nick Clegg Says Asking Artists For Permission Could Kill AI...Wait, What? (AI News) 10:15
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the latest developments in the AI industry, including updates on Claude and Perplexity models, innovations in video generation, and the implications of Nick Clegg's statement on artists' rights. He also touches on Meta's user claims, Zoom's use of AI avatars, and the UAE's initiative to provide ChatGPT Plus to its residents, exploring the potential impacts of these advancements on society.…
1 The Top 3 AI Tools I Have Been Using In May 11:33
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the three AI tools he has found most useful in May: Claude, Wispr, and SchumerPrompt. He highlights Claude's integration with Google Workspace, Wispr's advanced voice dictation capabilities, and SchumerPrompt's ability to enhance prompt creation for generative AI. Andrew emphasizes the potential of these tools to improve productivity for content creators and marketers.…
1 Football Scouts Relying On Gut Instinct Are About To Get Outpaced By AI 10:16
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the transformative impact of AI on football scouting. He explores how technology is reshaping the traditional scouting process, moving from gut instinct to data-driven evaluations. While AI opens doors for undiscovered talent, it also raises concerns about the loss of human intuition and the potential bias in data-driven decisions. The conversation emphasizes the need for a balance between data and human insight in the future of football scouting.…
1 Some AI Apps To Check Out (Cool Tools Tuesday 13) 8:04
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell podcast, Andrew discusses three innovative tools that enhance productivity and creativity. He introduces Notebook LM, a mobile app that transforms text into podcasts, MumbleNote, a voice-activated note-taking app, and Wee.ai, a design tool for creating posters. Each tool is explored in detail, highlighting its features and benefits for everyday users, content creators, and marketers.…
1 The Fundamentals Of Prompting Series (No. 5) - Generating Content 10:53
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the importance of effective prompting in generative AI, particularly focusing on ChatGPT. He introduces the concept of eight prompt types and explains how understanding these can enhance content generation. The conversation delves into the 'belt system' of prompting, illustrating how users can progress from basic to advanced techniques. Andrew emphasizes the significance of clarity and intention in prompting, and how leveraging AI can create systems that optimize content creation.…
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1 From Yelp to Meta: Are We Handing Over Too Much to Machines? (AI News) 9:28
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Play Later Play Later Lists Like LikedThis episode of the In A Nutshell podcast covers the latest developments in AI, focusing on innovations from Notebook LM, Meta's new AI app, ChatGPT's e-commerce features, Yelp's automation for restaurants, and the collaboration between Adobe and LinkedIn to protect creators. The conversation also touches on the future of AI in social media and the evolving role of AI in the workplace.…
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In (Ai) Nutshell Podcast
1 No Wi-Fi, No Problem: My Thoughts On The Spanish Electricity Issue 8:11
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Play Later Play Later Lists Like LikedIn this episode, Andrew shares his personal experience during a significant power outage that affected Spain, France, and Portugal. He reflects on the discomfort of losing internet access and the unexpected enjoyment of a digital detox. Drawing parallels to a Vipassana retreat, he discusses the importance of disconnecting from technology and the lessons learned about preparedness and self-reflection during such events.…
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In this episode of the In A Nutshell podcast, Andrew discusses the three AI tools he found most impactful this month: ChatGPT's 03 model, Gemini 2.5, and Whisper Flow. He shares his experiences with each tool, highlighting their unique features and how they have enhanced his productivity and creativity. Andrew emphasizes the importance of these tools for content creators and marketers, providing insights into their practical applications.…
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In (Ai) Nutshell Podcast
1 A Twist To Videos & My Fav Tool So Far This Year (Cool Tools Tuesday No 9) 10:24
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses three innovative AI tools that cater to everyday users, content creators, and marketers. He introduces Better Studio, a tool for showcasing fashion items using AI models, Pika Twist, which adds creative twists to videos, and Whispr Flow, a voice dictation tool that enhances productivity. Each tool is explored in detail, highlighting its features and potential applications.…
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1 Google's Gemini Accessed My Email & Then Denied It 12:27
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Play Later Play Later Lists Like LikedIn this episode, Andrew shares a perplexing experience with Google Gemini, where the AI accessed his email unexpectedly, leading to confusion and frustration. He explores the features of Google Workspace, particularly regarding AI integration, and discusses the inconsistencies he faced when trying to access his emails across different browsers. The conversation highlights the challenges of trusting AI technology and the importance of understanding its limitations.…
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In (Ai) Nutshell Podcast
1 Saying ‘Thanks’ to ChatGPT is Costing Millions—Should We Stop Being Polite? (AI News This Week) 11:58
11:58 Play Later Play Later Lists Like Liked11:58
Play Later Play Later Lists Like LikedThis episode of the In A Nutshell Podcast discusses the latest developments in generative AI, focusing on new features in AI tools, innovations in video generation, the potential impact of AI on healthcare, the future of search with AI, and the integration of AI in the film industry, particularly regarding the Oscars.…
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In (Ai) Nutshell Podcast
1 If You Are Not Using AI To Summarise, You Are Working Too Hard 9:56
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the importance of summarizing content using large language models like ChatGPT. He emphasizes that summarizing is not just about condensing text but about extracting meaningful insights that can be acted upon. Andrew shares practical tips on how to effectively summarize various types of content, including reports, emails, and meeting transcripts, and provides specific prompts that can enhance the summarization process. The conversation highlights the value of using AI tools to improve productivity and decision-making in content creation and marketing.…
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1 My Favourite Gen AI Marketing Campaigns So Far 11:34
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell podcast, Andrew discusses his favorite marketing campaigns that have utilized generative AI over the past few years. He highlights the rapid advancements in AI technology and its impact on marketing strategies. The conversation covers several notable campaigns, including those from Toys R Us, Heinz, Pedigree, UNICEF, and PSG, showcasing how brands have creatively leveraged AI to enhance their marketing efforts and engage audiences effectively.…
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In (Ai) Nutshell Podcast
1 Latest ChatGPT Model To Google's VEO2 (Cool Tools Tuesday No 8) 9:45
9:45 Play Later Play Later Lists Like Liked9:45
Play Later Play Later Lists Like LikedIn this episode of the In a Nutshell podcast, Andrew discusses three innovative tools in the realm of AI and content creation. He introduces ChatGPT's new reasoning model, which enhances the AI's ability to analyze and respond to prompts. Next, he explores Supercut, an AI assistant screen recorder that simplifies video creation with branding features. Finally, he highlights VO2 by Google, a next-gen video generator that allows users to create engaging content easily. Each tool is designed to empower content creators and marketers in their endeavors.…
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In (Ai) Nutshell Podcast
In this episode, Andrew discusses the paid tools he uses alongside the free tools he often promotes. He breaks down his tech arsenal, focusing on AI tools like ChatGPT and Mid Journey, as well as various non-AI tools that enhance his productivity and content creation. Andrew also shares insights on his subscription choices and future considerations for tools that may benefit his work.…
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In (Ai) Nutshell Podcast
In this episode of the In A Nutshell podcast, Andrew addresses frequently asked questions about the use of AI in content creation and productivity. He discusses how to differentiate oneself in a world where AI is widely used, the importance of personalizing AI outputs, and how he maintains productivity through daily podcasting. Andrew also emphasizes that while using AI is not mandatory, understanding its capabilities can provide a competitive edge.…
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In (Ai) Nutshell Podcast
1 Cool Tools Tuesday (No 7) - AI Platforms To Check Out 8:30
8:30 Play Later Play Later Lists Like Liked8:30
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses three innovative AI tools focused on video generation and content creation. He introduces HiggsField AI, a versatile video generator, Neurovid, which allows users to interact with videos through chat, and Prompt Catalyst, a tool designed to enhance prompt creation for visual content. Each tool offers unique features that cater to content creators and marketers looking to leverage AI in their work.…
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In (Ai) Nutshell Podcast
1 Why I Doubled Down On AI Over The Last 3 Years! 8:48
8:48 Play Later Play Later Lists Like Liked8:48
Play Later Play Later Lists Like LikedIn this episode, Andrew shares his journey into the world of AI, explaining why he decided to fully embrace it two years ago. He discusses his background in digital marketing training, focusing on social media and content marketing, and how he has integrated AI into his existing frameworks. Andrew emphasizes the importance of AI as a tool for efficiency and effectiveness, particularly in his personal experience with repetitive strain injury. He highlights the potential of AI to enhance content creation and engagement while addressing the challenges and ethical considerations that come with it.…
I
In (Ai) Nutshell Podcast
1 MidJourney, Canva & Leonardo All Had Releases (AI News This Week) 12:06
12:06 Play Later Play Later Lists Like Liked12:06
Play Later Play Later Lists Like LikedThis episode of the In A Nutshell podcast covers the latest developments in AI, including the release of Mid Journey 7, Canva's significant redesign, OpenAI's watermarking feature, and advancements in video generation by Leonardo. The discussion also touches on the integration of AI in sports training, particularly boxing, and concludes with a cautionary note on the importance of accuracy in AI-generated information, highlighted by a recent Google mishap.…
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In (Ai) Nutshell Podcast
1 FAQ: Transcribing Meetings to Paying With Your Data 8:42
8:42 Play Later Play Later Lists Like Liked8:42
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell podcast, Andrew addresses frequently asked questions about AI tools for note-taking, the implications of using free tools, and the concept of large language models. He emphasizes the importance of understanding how these tools work and the trade-offs involved in using them, particularly regarding data privacy. Andrew provides practical advice on using built-in note-taking features in popular video conferencing tools and explains complex concepts in simple terms for non-techies.…
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In (Ai) Nutshell Podcast
1 The Golden Era Of Gen AI Is Coming To An End Soon (AI News) 9:48
9:48 Play Later Play Later Lists Like Liked9:48
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the latest developments in generative AI, focusing on Google's recent advancements, Netflix's new ad strategies, and OpenAI's acquisition of Johnny Ive's startup. He highlights the challenges faced by AI models in multi-turn conversations and reflects on the implications of ads being integrated into AI responses.…
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In (Ai) Nutshell Podcast
1 If AI Is Making Music Now, How Will Human Artists Dominate The Charts? (FAQ) 11:39
11:39 Play Later Play Later Lists Like Liked11:39
Play Later Play Later Lists Like LikedIn this episode of the In a Nutshell podcast, Andrew addresses frequently asked questions about using AI tools like ChatGPT, the impact of AI on the music industry, and how to stay organized while leveraging these technologies. He emphasizes the importance of personal branding for artists in a world where AI is becoming increasingly prevalent in music creation. Andrew also shares practical tips on how to effectively use ChatGPT to enhance productivity and creativity.…
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In (Ai) Nutshell Podcast
In this episode, Andrew discusses the recent Google IO event, highlighting the significant advancements in AI technology and its integration into various Google products. He explores the introduction of AI mode for search, innovations in video communication with Google Beam, and the enhancements in AI tools like VO3 and Flow. The conversation also touches on the implications of AI in everyday applications, the new subscription model AI Ultra, and the potential societal impact of these technologies.…
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In (Ai) Nutshell Podcast
1 I've Finally Found A Tool That Can Talk To My Gmail (Cool Tools Tuesday 12) 10:38
10:38 Play Later Play Later Lists Like Liked10:38
Play Later Play Later Lists Like LikedIn this episode of the In Nutshell podcast, Andrew discusses three innovative tools that can enhance productivity for content creators and marketers. The first tool, PicPrompter, allows users to edit images using AI prompts. The second tool, Claude, integrates with Google Workspace to manage emails and documents effectively. Lastly, Andrew explores the emerging field of AI agents, highlighting their potential to revolutionize tasks such as travel planning and marketing strategies. This episode emphasizes practical applications of technology for everyday users.…
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In (Ai) Nutshell Podcast
1 My 400th Episode: What I Have Learnt So Far 🥳 11:15
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Play Later Play Later Lists Like LikedIn this milestone 400th episode of the In A Nutshell podcast, Andrew reflects on his journey through podcasting about generative AI, sharing insights on the purpose behind the podcast, lessons learned over the years, and future directions. He emphasizes the importance of consistency, themes, and actionable content while expressing gratitude to his listeners and outlining plans for promoting the podcast moving forward.…
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In (Ai) Nutshell Podcast
1 Elton John Is Not Happy With AI & I Don't Blame Him (AI News This Week) 10:08
10:08 Play Later Play Later Lists Like Liked10:08
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the latest developments in generative AI, focusing on significant updates from Shopify, Netflix, TikTok, and the ongoing copyright concerns raised by artists like Elton John. The conversation highlights how AI is transforming e-commerce, entertainment, and social media, while also addressing the challenges of copyright in the age of AI. Andrew wraps up with insights on the rising traffic of ChatGPT and new features from video editing tools Descript and Riverside.…
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In (Ai) Nutshell Podcast
1 This Is What I’d Say If My Friend Woke Up Today After 5 Years In A Coma 7:57
7:57 Play Later Play Later Lists Like Liked7:57
Play Later Play Later Lists Like LikedIn this episode, Andrew explores the profound changes generated by generative AI since 2019. He imagines explaining these advancements to a friend waking up from a coma, highlighting the dramatic shift in technology and its implications for creativity and human identity. The conversation delves into the capabilities of AI, the evolving role of humans in a tech-driven world, and the existential questions that arise as machines begin to replicate human-like creativity.…
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In (Ai) Nutshell Podcast
1 The 1 Feature That ChatGPT Could Add To Make Things Easier (Pet Peeve) 8:00
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses his pet peeves regarding generative AI, specifically focusing on ChatGPT. He highlights the frustrations of navigating chat history, the absence of a reply button, and the need for a delete function to enhance user experience. Andrew emphasizes the importance of these features for effective prompting and managing conversations in AI tools.…
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In (Ai) Nutshell Podcast
1 A Twitter Feature Worth Its Weight In Gold (Cool Tools Tuesday 11) 8:47
8:47 Play Later Play Later Lists Like Liked8:47
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell podcast, Andrew discusses three innovative tools for content creators and marketers. He talks about Grok, a feature on Twitter/X that excels in searching and trending topics, especially in the realm of generative AI and digital marketing. Next, he explores Virton, a virtual try-on tool that allows users to see how clothing looks on themselves. Finally, he highlights SchmerPrompt, a platform for advanced prompting techniques that enhances content generation. Each tool offers unique benefits for users looking to enhance their digital presence and creativity.…
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In (Ai) Nutshell Podcast
1 What Would You Do With £100 To Spend On AI Tools? (FAQ) 8:28
8:28 Play Later Play Later Lists Like Liked8:28
Play Later Play Later Lists Like LikedIn this episode, Andrew discusses the impact of AI tools on job performance, the public versus private nature of AI-generated content, and how to wisely invest in AI tools with a limited budget. He shares personal experiences and insights on the effectiveness of various AI applications in enhancing productivity and creativity.…
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In (Ai) Nutshell Podcast
1 Woman Divorces Husband After ChatGPT ‘Predicted’ He Would Cheat (AI News) 9:36
9:36 Play Later Play Later Lists Like Liked9:36
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew provides a comprehensive weekly update on the latest developments in the world of generative AI. He discusses significant updates from various AI tools, including Suno's new model, Ideogram's enhancements, and Heygen's Avatar 4 update. Additionally, he explores the integration of ChatGPT by the San Antonio Spurs, the influence of AI on personal decisions, and a case of fintech fraud involving misrepresentation of AI capabilities. The episode highlights the ongoing evolution of AI technology and its implications in various sectors.…
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1 A Tool Thats Under The Radar But WIll Blow Up Soon (FAQ) 12:17
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew addresses frequently asked questions about generative AI, focusing on the importance of algorithms in content visibility, the use of GPTs in content creation, and emerging tools that could become significant in the near future. He emphasizes the need for content creators to understand how algorithms work to ensure their content reaches the intended audience and discusses various tools that are currently under the radar but have the potential to blow up soon.…
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In (Ai) Nutshell Podcast
1 What's The Best Thing You Have Used ChatGPT For? 9:19
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew explores the transformative uses of ChatGPT, focusing on real-life applications that have changed how individuals approach various tasks. From building businesses and providing mental health support to aiding in language learning and legal assistance, the conversation highlights the versatility of AI in everyday life. Andrew shares insights from users who have leveraged ChatGPT for productivity, creativity, and personal growth, emphasizing its potential to serve as a valuable tool for marketers, content creators, and the general public.…
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In (Ai) Nutshell Podcast
1 A Tool Feature That ChatGPT Needs To Have (Cool Tools Tuesday No 10) 9:33
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Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses three innovative tools that can enhance productivity for content creators and marketers. He highlights Perplexity Spaces for project organization, Spikes Studios for AI video editing, and Canva's new Magic Studio features that elevate design capabilities. Each tool offers unique functionalities that cater to the needs of everyday users, making it easier to manage projects, create engaging videos, and design visually appealing content.…
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In (Ai) Nutshell Podcast
1 The War Over WhatsApp & Other Things Im Looking Forward To In May 10:54
10:54 Play Later Play Later Lists Like Liked10:54
Play Later Play Later Lists Like LikedIn this episode of the In A Nutshell Podcast, Andrew discusses the evolving landscape of AI tools, particularly focusing on the recent developments in WhatsApp and MidJourney. He reflects on his experiences with MidJourney version 7, expressing a sense of underwhelm despite its capabilities. The conversation also touches on the importance of mastering AI algorithms in social media and the anticipation of new AI tools and updates in the coming month, including the potential competition in the AI space.…
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