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Million Dollar Positioning

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Manage episode 397655814 series 2294704
Content provided by Samantha Riley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Samantha Riley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As entrepreneurs and business owners, finding clarity around who you serve and the unique value you offer, is crucial yet challenging to navigate. Having crystal clear clarity on your niche while also positioning yourself as an industry leader requires courage and conviction.

In this episode, Samantha talks about an issue central to growing your business - what is the difference between niching and positioning, and why is it important to do both deliberately?

Understanding this distinction provides the blueprint for communicating your purpose and building trust with ideal clients. However, inner doubts and societal pressures often discourage coaches from embracing their expertise and stepping into thought leadership.

Samantha provides real-life examples across multiple industries and breaks down common obstacles that keep visionaries playing small. By illuminating these barriers to entry, she offers actionable advice for claiming your authority confidently.

For full show notes and links - https://samanthariley.global/podcast/556
Samantha Riley xx

Get your free copy of The Human Design Advantage - https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi:

  continue reading

596 episodes

Artwork
iconShare
 
Manage episode 397655814 series 2294704
Content provided by Samantha Riley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Samantha Riley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As entrepreneurs and business owners, finding clarity around who you serve and the unique value you offer, is crucial yet challenging to navigate. Having crystal clear clarity on your niche while also positioning yourself as an industry leader requires courage and conviction.

In this episode, Samantha talks about an issue central to growing your business - what is the difference between niching and positioning, and why is it important to do both deliberately?

Understanding this distinction provides the blueprint for communicating your purpose and building trust with ideal clients. However, inner doubts and societal pressures often discourage coaches from embracing their expertise and stepping into thought leadership.

Samantha provides real-life examples across multiple industries and breaks down common obstacles that keep visionaries playing small. By illuminating these barriers to entry, she offers actionable advice for claiming your authority confidently.

For full show notes and links - https://samanthariley.global/podcast/556
Samantha Riley xx

Get your free copy of The Human Design Advantage - https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi:

  continue reading

596 episodes

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